{"id":340240,"date":"2024-05-28T09:26:17","date_gmt":"2024-05-28T08:26:17","guid":{"rendered":"https:\/\/whydonate.com\/?p=340240"},"modified":"2024-05-31T11:44:48","modified_gmt":"2024-05-31T10:44:48","slug":"porovnat-crowdfunding-platformy","status":"publish","type":"post","link":"https:\/\/whydonate.com\/cs\/blog\/porovnat-crowdfunding-platformy\/","title":{"rendered":"Jak Porovnat Hodnoty A Ceny Crowdfundingov\u00fdch Platforem?"},"content":{"rendered":"<p data-pm-slice=\"1 1 []\"><a href=\"https:\/\/whydonate.com\/cs\/\">Online crowdfunding<\/a> v posledn\u00edch letech zaznamenalo pozoruhodn\u00fd r\u016fst, proto\u017ee st\u00e1le v\u00edce podporovatel\u016f vol\u00ed online dary. Aby se neziskovky p\u0159izp\u016fsobily t\u011bmto zm\u011bn\u00e1m, mus\u00ed zajistit, \u017ee podporovatel\u00e9 mohou darovat online hladce a efektivn\u011b.<\/p>\n<p>Digitalizace nav\u017edy zm\u011bnila fundraising. Dne\u0161n\u00ed podporovatel\u00e9 o\u010dek\u00e1vaj\u00ed rychl\u00fd, bezprobl\u00e9mov\u00fd a jednoduch\u00fd proces darov\u00e1n\u00ed. P\u0159edpokl\u00e1daj\u00ed, \u017ee proces darov\u00e1n\u00ed bude bez n\u00e1mahy. Tak\u00e9 o\u010dek\u00e1vaj\u00ed relevantn\u00ed a personalizovan\u00e9 informace a aktualizace t\u00e9m\u011b\u0159 okam\u017eit\u011b. Pod\u011bkov\u00e1n\u00ed je samoz\u0159ejmost\u00ed. V takov\u00e9m prost\u0159ed\u00ed je pot\u0159eba robustn\u00ed \u0159e\u0161en\u00ed. Des\u00edtky, ne-li stovky tis\u00edc sdru\u017een\u00ed sout\u011b\u017e\u00ed o podporovatele a jejich pozornost a pen\u00edze. Aby neziskovka v tak konkuren\u010dn\u00edm prost\u0159ed\u00ed p\u0159e\u017eila a prosperovala, nem\u016f\u017ee nechat online fundraising n\u00e1hod\u011b.<\/p>\n<p>Av\u0161ak s mno\u017estv\u00edm dostupn\u00fdch <a href=\"https:\/\/whydonate.com\/cs\/\">crowdfundingov\u00fdch platforem<\/a> a n\u00e1stroj\u016f m\u016f\u017ee b\u00fdt obt\u00ed\u017en\u00e9 vybrat nejlep\u0161\u00ed mo\u017enost pro va\u0161i organizaci. Zde je n\u011bkolik kl\u00ed\u010dov\u00fdch bod\u016f, na kter\u00e9 se zam\u011b\u0159it p\u0159i porovnat crowdfunding platformy.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-us_600_0 wp-image-238621 aligncenter\" src=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-platforms.png\/w=600\" alt=\"compare crowdfunding platforms\" width=\"600\" height=\"400\" title=\"\" srcset=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-platforms.png\/w=600 600w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-platforms.png\/w=300 300w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-platforms.png\/w=1024 1024w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-platforms.png\/w=45 45w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-platforms.png\/w=250 250w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-platforms.png\/w=450 450w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-platforms.png\/w=64 64w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-platforms.png\/w=350 350w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-platforms.png\/w=150 150w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-platforms.png\/w=9999 1386w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<hr \/>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/whydonate.com\/cs\/blog\/porovnat-crowdfunding-platformy\/#Jak_Porovnat_Crowdfunding_Platformy\" >Jak Porovnat Crowdfunding Platformy?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/whydonate.com\/cs\/blog\/porovnat-crowdfunding-platformy\/#1_Cile_A_Ukoly\" >1. C\u00edle A Ukoly<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/whydonate.com\/cs\/blog\/porovnat-crowdfunding-platformy\/#2_Porovnejte_Fundraisingove_Platformy_Podle_Nakladu\" >2. Porovnejte Fundraisingov\u00e9 Platformy Podle N\u00e1klad\u016f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/whydonate.com\/cs\/blog\/porovnat-crowdfunding-platformy\/#3_Integrace_A_Funkce\" >3. Integrace A Funkce<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/whydonate.com\/cs\/blog\/porovnat-crowdfunding-platformy\/#4_Pouzitelnost_A_Funkcnost\" >4. Pou\u017eitelnost A Funk\u010dnost<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/whydonate.com\/cs\/blog\/porovnat-crowdfunding-platformy\/#5_Bezpecnost\" >5. Bezpe\u010dnost<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/whydonate.com\/cs\/blog\/porovnat-crowdfunding-platformy\/#6_Podpora\" >6. Podpora<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/whydonate.com\/cs\/blog\/porovnat-crowdfunding-platformy\/#7_Pozor_Na_Skryte_Naklady\" >7. Pozor Na Skryt\u00e9 N\u00e1klady!<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/whydonate.com\/cs\/blog\/porovnat-crowdfunding-platformy\/#Skryte_mesicni_poplatky\" >Skryt\u00e9 m\u011bs\u00ed\u010dn\u00ed poplatky<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/whydonate.com\/cs\/blog\/porovnat-crowdfunding-platformy\/#Stejny_produkt_jina_cena\" >Stejn\u00fd produkt, jin\u00e1 cena<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/whydonate.com\/cs\/blog\/porovnat-crowdfunding-platformy\/#Cenova_struktura_zalozena_na_kontaktu\" >Cenov\u00e1 struktura zalo\u017een\u00e1 na kontaktu<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/whydonate.com\/cs\/blog\/porovnat-crowdfunding-platformy\/#Skryte_naklady\" >Skryt\u00e9 n\u00e1klady<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/whydonate.com\/cs\/blog\/porovnat-crowdfunding-platformy\/#Verze_ktera_neni_opravdu_zdarma\" >Verze, kter\u00e1 nen\u00ed opravdu zdarma<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/whydonate.com\/cs\/blog\/porovnat-crowdfunding-platformy\/#Porovnejte_Crowdfundingove_Stranky\" >Porovnejte Crowdfundingov\u00e9 Str\u00e1nky<\/a><\/li><\/ul><\/nav><\/div>\n<h2 data-pm-slice=\"1 1 []\"><span class=\"ez-toc-section\" id=\"Jak_Porovnat_Crowdfunding_Platformy\"><\/span>Jak Porovnat Crowdfunding Platformy?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Jak se rozhodnout a zam\u011b\u0159it na bal\u00ed\u010dky, kter\u00e9 v\u00e1m mohou nejl\u00e9pe vyhovovat? Zde je n\u011bkolik tip\u016f. V\u011bci, kter\u00e9 je t\u0159eba zv\u00e1\u017eit p\u0159i v\u00fdb\u011bru nejlep\u0161\u00edho \u0159e\u0161en\u00ed pro va\u0161i <a href=\"https:\/\/whydonate.com\/cs\/blog\/fundraising-kampan\/\">fundraisingovou kampa\u0148.<\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Cile_A_Ukoly\"><\/span>1. C\u00edle A Ukoly<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Za\u010dn\u011bte t\u00edm, \u017ee sestav\u00edte t\u00fdm zam\u011bstnanc\u016f, kter\u00fd bude \u0159\u00eddit proces v\u00fdb\u011bru <a href=\"https:\/\/whydonate.com\/cs\/\">crowdfundingov\u00e9ho<\/a> softwaru. T\u00fdm by m\u011bl zahrnovat \u010dleny pracuj\u00edc\u00ed na komunikaci a fundraisingu va\u0161\u00ed organizace, pracovn\u00edka z finan\u010dn\u00edho\/\u00fa\u010detn\u00edho odd\u011blen\u00ed a \u010dlena IT t\u00fdmu.<\/p>\n<p>Tento \u0159\u00edd\u00edc\u00ed v\u00fdbor mus\u00ed nejprve ur\u010dit, co va\u0161e organizace pot\u0159ebuje a co chce od online crowdfundingov\u00e9 platformy. Nez\u00e1le\u017e\u00ed na tom, zda pot\u0159ebujete vybrat svou prvn\u00ed online <a href=\"https:\/\/whydonate.com\/cs\/\">darovac\u00ed str\u00e1nku<\/a> nebo p\u0159ej\u00edt na novou platformu, proto\u017ee to je n\u011bco, co byste ur\u010dit\u011b m\u011bli ud\u011blat. P\u0159em\u00fd\u0161lejte o tom, co budete pot\u0159ebovat nyn\u00ed nebo v bl\u00edzk\u00e9 budoucnosti pro fundraising, emailov\u00fd marketing, advokacii, grassroots a crowdfunding.<\/p>\n<p>Pros\u00edm, nekupujte online darovac\u00ed syst\u00e9m nebo software, ani\u017e byste p\u0159esn\u011b v\u011bd\u011bli, jak zapad\u00e1 do \u0161ir\u0161\u00edho kontextu. Ud\u011blejte si seznam c\u00edl\u016f, kter\u00fdch by va\u0161e organizace cht\u011bla dos\u00e1hnout s va\u0161\u00edm fundraisingov\u00fdm \u0159e\u0161en\u00edm. Tento seznam v\u00e1m pom\u016f\u017ee z\u016fstat na spr\u00e1vn\u00e9 cest\u011b, proto\u017ee m\u016f\u017eete b\u00fdt snadno rozpt\u00fdleni r\u016fzn\u00fdmi l\u00e1kadly, kter\u00e9 nab\u00edzej\u00ed r\u016fzn\u00ed poskytovatel\u00e9.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Porovnejte_Fundraisingove_Platformy_Podle_Nakladu\"><\/span>2. Porovnejte Fundraisingov\u00e9 Platformy Podle N\u00e1klad\u016f<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Je d\u016fle\u017eit\u00e9 porovnat crowdfunding platformy na z\u00e1klad\u011b jejich poplatkov\u00e9 struktury. Zva\u017ete sv\u016fj rozpo\u010det na novou <a href=\"https:\/\/whydonate.com\/cs\/\">crowdfundingovou platformu.<\/a> Ur\u010dete, kolik jste ochotni zaplatit za p\u0159edplacen\u00e9 a m\u011bs\u00ed\u010dn\u00ed n\u00e1klady. N\u011bkter\u00e9 syst\u00e9my pro spr\u00e1vu dar\u016f maj\u00ed vysok\u00fd jednor\u00e1zov\u00fd licen\u010dn\u00ed poplatek, zat\u00edmco jin\u00e9 funguj\u00ed jako Software-as-a-Service (SaaS), co\u017e znamen\u00e1, \u017ee plat\u00edte men\u0161\u00ed m\u011bs\u00ed\u010dn\u00ed nebo ro\u010dn\u00ed poplatek za pou\u017e\u00edv\u00e1n\u00ed syst\u00e9mu.<\/p>\n<p>Zva\u017ete jak p\u0159\u00edm\u00e9, tak nep\u0159\u00edm\u00e9 n\u00e1klady. Nep\u0159\u00edm\u00e9 n\u00e1klady zahrnuj\u00ed nap\u0159\u00edklad IT person\u00e1l pot\u0159ebn\u00fd k \u00fadr\u017eb\u011b syst\u00e9mu, konzultanty a upgrady po\u010d\u00edta\u010d\u016f pro provoz softwaru. P\u0159\u00edm\u00e9 n\u00e1klady zahrnuj\u00ed samotnou softwarovou licenci, konverzi dat, instalaci, \u0161kolen\u00ed person\u00e1lu a podporu.<\/p>\n<p>N\u011bkdy online crowdfundingov\u00e9 str\u00e1nky skryj\u00ed n\u00e1klady na \u0161kolen\u00ed a n\u00e1klady na zpracov\u00e1n\u00ed plateb. Proto se ujist\u011bte, \u017ee se pt\u00e1te na poplatek za platformu, poplatky za dary a transak\u010dn\u00ed poplatky p\u0159ed t\u00edm, ne\u017e za\u010dnete z\u00edsk\u00e1vat prost\u0159edky. N\u00e1klady na \u0161kolen\u00ed jsou pova\u017eov\u00e1ny za po\u010d\u00e1te\u010dn\u00ed n\u00e1klady, aby se va\u0161e organizace nau\u010dila, jak nejl\u00e9pe vyu\u017e\u00edvat softwarov\u00e9 \u0159e\u0161en\u00ed. Poplatek za zpracov\u00e1n\u00ed plateb je \u00fa\u010dtov\u00e1n p\u0159i shroma\u017e\u010fov\u00e1n\u00ed dar\u016f online. Tento poplatek je za zpracov\u00e1n\u00ed plateb kreditn\u00ed nebo debetn\u00ed kartou.<\/p>\n<p>R\u016fzn\u00e9 platformy a softwarov\u00e9 cenov\u00e9 struktury se mohou zna\u010dn\u011b li\u0161it, proto si pe\u010dliv\u011b prostudujte jednotliv\u00e9 detaily a zva\u017ete, co je pro va\u0161i neziskovou organizaci nejv\u00fdhodn\u011bj\u0161\u00ed. Spolehliv\u00e9 spole\u010dnosti poskytuj\u00ed informace o sv\u00fdch n\u00e1kladech p\u0159edem. Bu\u010fte si v\u011bdomi skryt\u00fdch poplatk\u016f a trik\u016f, kter\u00e9 n\u011bkter\u00e9 spole\u010dnosti pou\u017e\u00edvaj\u00ed k p\u0159il\u00e1k\u00e1n\u00ed z\u00e1kazn\u00edk\u016f. N\u011bkter\u00e9 z nejb\u011b\u017en\u011bj\u0161\u00edch uvedeme pozd\u011bji v tomto blogov\u00e9m p\u0159\u00edsp\u011bvku.<\/p>\n<p>Seznam v\u0161ech skryt\u00fdch n\u00e1klad\u016f najdete na konci \u010dl\u00e1nku.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-us_600_0 wp-image-238627 aligncenter\" src=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding.png\/w=600\" alt=\"compare crowdfunding\" width=\"600\" height=\"400\" title=\"\" srcset=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding.png\/w=600 600w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding.png\/w=300 300w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding.png\/w=1024 1024w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding.png\/w=45 45w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding.png\/w=250 250w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding.png\/w=450 450w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding.png\/w=64 64w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding.png\/w=350 350w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding.png\/w=9999 1386w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<h3 data-pm-slice=\"1 1 []\"><span class=\"ez-toc-section\" id=\"3_Integrace_A_Funkce\"><\/span>3. Integrace A Funkce<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>P\u0159i porovn\u00e1v\u00e1n\u00ed fundraisingov\u00fdch platforem je nutn\u00e9 vytvo\u0159it seznam c\u00edl\u016f, kter\u00fdch chce va\u0161e organizace dos\u00e1hnout pou\u017e\u00edv\u00e1n\u00edm fundraisingov\u00e9 platformy, a nyn\u00ed je \u010das tyto c\u00edle prom\u011bnit v konkr\u00e9tn\u00ed seznam funkc\u00ed. M\u016f\u017eete rychle posoudit, kter\u00e9 \u0159e\u0161en\u00ed nab\u00edz\u00ed v\u00edce \u010di m\u00e9n\u011b toho, co pot\u0159ebujete, aby v\u00e1m p\u0159ineslo nejlep\u0161\u00ed hodnotu za va\u0161e pen\u00edze.<\/p>\n<p>Zde jsou n\u011bkter\u00e9 kl\u00ed\u010dov\u00e9 funkce, kter\u00e9 je t\u0159eba zv\u00e1\u017eit p\u0159i n\u00e1kupu softwaru pro va\u0161e kreativn\u00ed projekty:<\/p>\n<ul>\n<li>Vlo\u017eiteln\u00e9 formul\u00e1\u0159e: integrac\u00ed darovac\u00edch formul\u00e1\u0159\u016f p\u0159\u00edmo na va\u0161e str\u00e1nky m\u016f\u017eete zv\u00fd\u0161it pravd\u011bpodobnost, \u017ee podporovatel\u00e9 dokon\u010d\u00ed proces darov\u00e1n\u00ed, proto\u017ee je nebudete p\u0159esm\u011brov\u00e1vat na jinou webovou str\u00e1nku k proveden\u00ed platby.<\/li>\n<li>P\u0159izp\u016fsobiteln\u00e9 formul\u00e1\u0159e: pln\u011b p\u0159izp\u016fsobiteln\u00e9 darovac\u00ed formul\u00e1\u0159e mohou odpov\u00eddat vzhledu a stylu va\u0161\u00ed neziskovky t\u00edm, \u017ee va\u0161\u00ed darovac\u00ed str\u00e1nce poskytnou vlastn\u00ed barevn\u00e9 sch\u00e9ma, styl a logo.<\/li>\n<li>Pravideln\u00e9 dary: tyto programy nab\u00edzej\u00ed p\u0159isp\u011bvatel\u016fm mo\u017enost zaregistrovat se a darovat v pravideln\u00fdch intervalech (nap\u0159. ka\u017ed\u00e9 dva t\u00fddny nebo m\u011bs\u00ed\u010dn\u011b). Poskytuj\u00ed spolehliv\u00fd zdroj p\u0159\u00edjm\u016f, zaji\u0161\u0165uj\u00ed stabilitu, zjednodu\u0161uj\u00ed proces darov\u00e1n\u00ed pro d\u00e1rce a pom\u00e1haj\u00ed v\u00e1m strategizovat va\u0161e p\u0159\u00edjmy.<\/li>\n<li>V\u00edce platebn\u00edch bran: p\u0159ij\u00edm\u00e1n\u00ed dar\u016f v r\u016fzn\u00fdch m\u011bn\u00e1ch a m\u00edt r\u016fzn\u00e9 platebn\u00ed metody pom\u00e1haj\u00ed ud\u011blat darov\u00e1n\u00ed rychl\u00e9 a jednoduch\u00e9. V\u00fdzkumy ukazuj\u00ed, \u017ee podporovatel\u00e9 \u010dasto odstoup\u00ed, kdy\u017e maj\u00ed probl\u00e9my s platbou.<\/li>\n<li>Doporu\u010den\u00e9 \u010d\u00e1stky dar\u016f: nab\u00eddka r\u016fzn\u00fdch pevn\u00fdch \u010d\u00e1stek umo\u017e\u0148uje d\u00e1rc\u016fm rozhodnout, kolik cht\u011bj\u00ed darovat. Nab\u00eddka r\u016fzn\u00fdch \u010d\u00e1stek m\u016f\u017ee postupem \u010dasu zv\u00fd\u0161it pr\u016fm\u011brnou v\u00fd\u0161i dar\u016f. Pom\u00e1h\u00e1 tak\u00e9 propojit popisy s navrhovan\u00fdmi \u010d\u00e1stkami dar\u016f (nap\u0159\u00edklad za 15 $, m\u016f\u017ee rodina v Indii j\u00edst jeden t\u00fdden).<\/li>\n<li>Po\u017e\u00e1d\u00e1n\u00ed podporovatel\u016f, aby zaplatili poplatek za zpracov\u00e1n\u00ed jejich p\u0159\u00edsp\u011bvku, je skv\u011bl\u00fd zp\u016fsob, jak m\u016f\u017ee va\u0161e neziskovka z\u00edskat plnou v\u00fd\u0161i p\u0159\u00edsp\u011bvku, zv\u00fd\u0161it sv\u00e9 p\u0159\u00edjmy a posunout svou misi d\u00e1l.<\/li>\n<\/ul>\n<p>To je jen n\u011bkolik z mnoha funkc\u00ed, kter\u00e9 je t\u0159eba zv\u00e1\u017eit p\u0159i v\u00fdb\u011bru porovnat crowdfunding platformy.<\/p>\n<p><strong>Pro tip<\/strong>: M\u011bjte na pam\u011bti, \u017ee integrace mohou n\u011bkter\u00e9 funkce vy\u0159e\u0161it. Nevyb\u00edrejte jen &#8222;v\u0161e v jednom&#8220; \u0159e\u0161en\u00ed pro Crowdfunding Europe. V\u00fdb\u011br v\u00edce zam\u011b\u0159en\u00e9ho \u0159e\u0161en\u00ed \u010dasto funguje l\u00e9pe.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Pouzitelnost_A_Funkcnost\"><\/span>4. Pou\u017eitelnost A Funk\u010dnost<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>porovnat crowdfunding platformy z hlediska jejich funk\u010dnosti. V\u0161echny \u0161pi\u010dkov\u00e9 crowdfundingov\u00e9 str\u00e1nky v\u00e1m sl\u00edb\u00ed skv\u011bl\u00fd osobn\u00ed z\u00e1\u017eitek z fundraisingu. Ne ka\u017ed\u00e1 fundraisingov\u00e1 platforma to v\u0161ak dok\u00e1\u017ee splnit.<\/p>\n<p>Bez ohledu na to, jak\u00fd platebn\u00ed software si vyberete, va\u0161i zam\u011bstnanci &#8211; zejm\u00e9na ti, kte\u0159\u00ed se m\u00e9n\u011b orientuj\u00ed v technologi\u00edch &#8211; budou m\u00edt prosp\u011bch z odpov\u00eddaj\u00edc\u00edho \u0161kolen\u00ed; funk\u010dnost by v\u0161ak m\u011bla b\u00fdt relativn\u011b snadno nau\u010diteln\u00e1 a zapamatovateln\u00e1.<\/p>\n<p>Pole a funkce by m\u011bly b\u00fdt intuitivn\u00ed a snadno k nalezen\u00ed. M\u011blo by b\u00fdt snadn\u00e9 rychle p\u0159id\u00e1vat dary, nach\u00e1zet informace a prov\u00e1d\u011bt p\u0159\u00edslu\u0161n\u00e9 dotazy a sestavy. Design by m\u011bl pomoci identifikovat podstatn\u00e9 detaily (pou\u017eit\u00edm spr\u00e1vn\u00e9ho p\u00edsma ve spr\u00e1vn\u00e9 velikosti, obr\u00e1zk\u016f a pr\u00e1zdn\u00fdch m\u00edst). Po\u0159ad\u00ed krok\u016f, kter\u00e9 je t\u0159eba dodr\u017eet, by m\u011blo b\u00fdt tak\u00e9 intuitivn\u00ed a jednoduch\u00e9.<\/p>\n<p>Pokud str\u00e1v\u00edte hodn\u011b \u010dasu zji\u0161\u0165ov\u00e1n\u00edm, jak v\u00e1\u0161 crowdfundingov\u00fd software v Evrop\u011b funguje, neu\u0161et\u0159\u00edte pen\u00edze a ztrat\u00edte drahocenn\u00fd \u010das (a \u010das jsou pen\u00edze). Najd\u011bte snadn\u00e9 \u0159e\u0161en\u00ed, kter\u00e9 poskytuje flexibilitu k napln\u011bn\u00ed pot\u0159eb va\u0161\u00ed organizace a fundraisingu.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Bezpecnost\"><\/span>5. Bezpe\u010dnost<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>P\u0159i v\u00fdb\u011bru dokonal\u00e9 online fundraisingov\u00e9 platformy v Evrop\u011b je bezpe\u010dnost nejvy\u0161\u0161\u00ed prioritou. Pro nejlep\u0161\u00ed crowdfundingov\u00fd z\u00e1\u017eitek mus\u00edte zajistit bezpe\u010dnost sv\u00fdch dat. Jeliko\u017e pracujete s \u00fadaji d\u00e1rc\u016f, mus\u00ed b\u00fdt ochrana osobn\u00edch \u00fadaj\u016f na prvn\u00edm m\u00edst\u011b.<\/p>\n<p>Kdokoli pou\u017e\u00edv\u00e1 crowdfundingov\u00e9 str\u00e1nky, bude z\u00edsk\u00e1vat pen\u00edze na svou v\u011bc. Ale nem\u011blo by to b\u00fdt za cenu naru\u0161en\u00ed soukrom\u00ed. Proto si vyb\u00edrejte moud\u0159e, abyste z\u00edskali prost\u0159edky na sv\u00e9 kreativn\u00ed projekty. P\u0159i hodnocen\u00ed r\u016fzn\u00fdch crowdfundingov\u00fdch str\u00e1nek v Evrop\u011b je t\u0159eba objasnit, kde jsou data ulo\u017eena, kdo m\u00e1 k nim p\u0159\u00edm\u00fd p\u0159\u00edstup, jak se sd\u00edlej\u00ed mezi ostatn\u00edmi lidmi a odd\u011blen\u00edmi, jak je tento proces \u0159\u00edzen a dal\u0161\u00ed.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-us_600_0 wp-image-238633 aligncenter\" src=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-websites.png\/w=600\" alt=\"compare crowdfunding websites\" width=\"600\" height=\"400\" title=\"\" srcset=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-websites.png\/w=600 600w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-websites.png\/w=300 300w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-websites.png\/w=1024 1024w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-websites.png\/w=45 45w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-websites.png\/w=250 250w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-websites.png\/w=450 450w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-websites.png\/w=64 64w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-websites.png\/w=350 350w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-websites.png\/w=150 150w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-crowdfunding-websites.png\/w=9999 1386w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<h3 data-pm-slice=\"1 1 []\"><span class=\"ez-toc-section\" id=\"6_Podpora\"><\/span>6. Podpora<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>I kdy\u017e podpora nen\u00ed nutn\u011b &#8222;funkce&#8220;, \u010dasto je jedn\u00edm z nejv\u00edce p\u0159ehl\u00ed\u017een\u00fdch aspekt\u016f p\u0159i v\u00fdb\u011bru nov\u00e9ho fundraisingov\u00e9ho \u0159e\u0161en\u00ed. P\u0159ed v\u00fdb\u011brem \u0159e\u0161en\u00ed byste m\u011bli zv\u00e1\u017eit, jak\u00e9 fundraisingov\u00e9 zdroje jsou v\u00e1m k dispozici. Zjist\u011bte, zda spole\u010dnost\/platforma nab\u00edz\u00ed technickou podporu, konkr\u00e9tn\u00ed FAQ, znalostn\u00ed b\u00e1zi a online u\u017eivatelsk\u00e9 p\u0159\u00edru\u010dky. Online recenze jsou u\u017eite\u010dn\u00e9 p\u0159i ur\u010dov\u00e1n\u00ed pov\u011bsti spole\u010dnosti v oblasti z\u00e1kaznick\u00e9ho servisu. Pe\u010dliv\u011b si p\u0159e\u010dt\u011bte recenze a sna\u017ete se z\u00edskat \u00fapln\u00fd obr\u00e1zek o podpo\u0159e, kterou z\u00edsk\u00e1v\u00e1te.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"7_Pozor_Na_Skryte_Naklady\"><\/span>7. Pozor Na Skryt\u00e9 N\u00e1klady!<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>S ohledem na v\u00fd\u0161e uveden\u00e9 je tak\u00e9 moudr\u00e9 si v\u0161imnout nejb\u011b\u017en\u011bj\u0161\u00edch zp\u016fsob\u016f, jak r\u016fzn\u00e9 crowdfundingov\u00e9 platformy v Evrop\u011b p\u0159itahuj\u00ed z\u00e1kazn\u00edky \u2013 \u010dasto skr\u00fdv\u00e1n\u00edm n\u00e1klad\u016f \u2013 abyste mohli u\u010dinit informovan\u00e9 rozhodnut\u00ed pro va\u0161i neziskovou organizaci. I kdy\u017e nen\u00ed nez\u00e1konn\u00e9 skr\u00fdvat n\u00e1klady a zt\u011b\u017eovat z\u00e1kazn\u00edk\u016fm pochopen\u00ed toho, kolik mus\u00ed zaplatit, eticky je to \u0161ed\u00e1 z\u00f3na. Zde jsou n\u011bkter\u00e9 v\u011bci, kter\u00e9 je t\u0159eba zv\u00e1\u017eit p\u0159i v\u00fdb\u011bru va\u0161eho fundraisingov\u00e9ho softwaru:<\/p>\n<ul>\n<li>\n<h4><span class=\"ez-toc-section\" id=\"Skryte_mesicni_poplatky\"><\/span>Skryt\u00e9 m\u011bs\u00ed\u010dn\u00ed poplatky<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<\/li>\n<\/ul>\n<p>Zat\u00edmco mnoho neziskovek se rozhoduje platit za sv\u00e9 fundraisingov\u00e9 \u0159e\u0161en\u00ed ka\u017ed\u00fd m\u011bs\u00edc, n\u011bkte\u0159\u00ed poskytovatel\u00e9 platebn\u00edho softwaru se rozhodnou \u00fa\u010dtovat &#8222;ro\u010dn\u00ed poplatek&#8220; na sv\u00fdch cenov\u00fdch str\u00e1nk\u00e1ch. Ro\u010dn\u00ed poplatek je \u010dasto ni\u017e\u0161\u00ed ne\u017e m\u011bs\u00ed\u010dn\u00ed cena, tak\u017ee n\u011bkdy &#8222;spole\u010dnosti&#8220; skr\u00fdvaj\u00ed dra\u017e\u0161\u00ed m\u011bs\u00ed\u010dn\u00ed poplatek &#8211; co\u017e zt\u011b\u017euje jeho odhalen\u00ed na prvn\u00ed pohled.<\/p>\n<p>Skryt\u00e1 mo\u017enost m\u016f\u017ee zp\u016fsobit, \u017ee potenci\u00e1ln\u00ed z\u00e1kazn\u00edk z\u00edsk\u00e1 nep\u0159esn\u00fd prvn\u00ed dojem o cen\u011b. P\u0159\u00edkladem je, kdy\u017e poskytovatel \u0159e\u0161en\u00ed pro fundraisingov\u00e9 organizace nastav\u00ed ro\u010dn\u00ed poplatek ve v\u00fd\u0161i 49 $ za m\u011bs\u00edc jako v\u00fdchoz\u00ed mo\u017enost. Kdy\u017e v\u0161ak potenci\u00e1ln\u00ed z\u00e1kazn\u00edk klikne na &#8222;Poplatky&#8220;, nen\u00e1padn\u00fd posuvn\u00edk zobraz\u00ed m\u011bs\u00ed\u010dn\u00ed n\u00e1klad ve v\u00fd\u0161i 69 $ za m\u011bs\u00edc.<\/p>\n<ul>\n<li>\n<h4><span class=\"ez-toc-section\" id=\"Stejny_produkt_jina_cena\"><\/span>Stejn\u00fd produkt, jin\u00e1 cena<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<\/li>\n<\/ul>\n<p>D\u00edky dynamick\u00e9mu nebo flexibiln\u00edmu cenov\u00e9mu syst\u00e9mu, kde mohou b\u00fdt ceny upraveny pro ka\u017ed\u00e9ho spot\u0159ebitele, mohou spole\u010dnosti zv\u00fd\u0161it objem prodeje a ziskov\u00e9 mar\u017ee. Firmy to \u010dasto prezentuj\u00ed jako v\u00fdhodu pro z\u00e1kazn\u00edka, aby z\u00edskal nejlep\u0161\u00ed mo\u017enou cenu pro sv\u00e9 pot\u0159eby. Pou\u017e\u00edv\u00e1n\u00ed r\u016fzn\u00fdch cen za stejn\u00e9 polo\u017eky je z\u00e1kladem cenov\u00e9 diskriminace. C\u00edlem flexibiln\u00edho cenov\u00e9ho syst\u00e9mu je z\u00edskat p\u0159ebytek spot\u0159ebitele (pen\u00edze ponechan\u00e9 na stole \u00fa\u010dtov\u00e1n\u00edm pevn\u00e9 ceny, kdy\u017e n\u011bkte\u0159\u00ed spot\u0159ebitel\u00e9 jsou ochotni zaplatit v\u00edce) a maximalizovat plochu pod popt\u00e1vkovou k\u0159ivkou (tj. obrat).<\/p>\n<p>P\u0159\u00edkladem je, kdy\u017e poskytovatel softwaru pro fundraising po\u017eaduje, aby u\u017eivatel odeslal formul\u00e1\u0159 s \u017e\u00e1dost\u00ed o informace o cen\u011b &#8211; &#8222;po\u017e\u00e1dat o cenovou nab\u00eddku.&#8220; V dynamick\u00e9m cenov\u00e9m syst\u00e9mu je m\u00e1lo transparentnosti, tak\u017ee pokud nejste pln\u011b obezn\u00e1meni se v\u0161emi aspekty &#8222;flexibiln\u00edho cenov\u00e9ho pl\u00e1nu,&#8220; m\u011bli byste rad\u011bji zvolit transparentn\u011bj\u0161\u00ed, jasn\u011b stanoven\u00e9 poplatky.<\/p>\n<ul>\n<li>\n<h4><span class=\"ez-toc-section\" id=\"Cenova_struktura_zalozena_na_kontaktu\"><\/span>Cenov\u00e1 struktura zalo\u017een\u00e1 na kontaktu<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<\/li>\n<\/ul>\n<p>S modelem cenov\u00e9ho nastaven\u00ed zalo\u017een\u00fdm na pou\u017eit\u00ed by poskytovatel\u00e9 <a href=\"https:\/\/whydonate.com\/cs\/\">fundraisingov\u00fdch \u0159e\u0161en\u00ed<\/a> museli \u00fa\u010dtovat z\u00e1kazn\u00edk\u016fm za skute\u010dn\u00e9 pou\u017eit\u00ed softwaru pro fundraising (nap\u0159. za z\u00edskan\u00e9 dary). U cenov\u00e9ho modelu zalo\u017een\u00e9ho na pou\u017eit\u00ed nebo na kontaktech \u00fa\u010dtuj\u00ed dodavatel\u00e9 po\u010det u\u017eivatel\u016f spojen\u00fdch s jejich \u00fa\u010dtem.<\/p>\n<p>Tento cenov\u00fd model zt\u011b\u017euje zji\u0161t\u011bn\u00ed skute\u010dn\u00e9 \u010d\u00e1stky k zaplacen\u00ed m\u011bs\u00ed\u010dn\u011b nebo ro\u010dn\u011b za \u0159e\u0161en\u00ed. Pro v\u011bt\u0161inu neziskovek to ned\u00e1v\u00e1 finan\u010dn\u00ed smysl (krom\u011b t\u011bch, kde jsou v\u0161ichni d\u00e1rci aktivn\u00ed). Obr\u00e1zek v\u00fd\u0161e ilustruje p\u0159\u00edklad t\u011bchto poplatk\u016f.<\/p>\n<ul>\n<li>\n<h4><span class=\"ez-toc-section\" id=\"Skryte_naklady\"><\/span>Skryt\u00e9 n\u00e1klady<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<\/li>\n<\/ul>\n<p>N\u011bkdy se poskytovatel\u00e9 fundraisingov\u00e9ho softwaru rozhodnou skr\u00fdt poplatky nebo podm\u00ednky, za kter\u00fdch se tyto poplatky \u00fa\u010dtuj\u00ed. Nap\u0159\u00edklad zpracovatelsk\u00e9 n\u00e1klady jsou stanoveny na 1,5 %. P\u0159i bli\u017e\u0161\u00edm zkoum\u00e1n\u00ed se v\u0161ak uk\u00e1\u017ee, \u017ee to plat\u00ed pouze v p\u0159\u00edpad\u011b, \u017ee va\u0161e neziskovka vy\u017eaduje, aby d\u00e1rci pokryli tyto n\u00e1klady. Skute\u010dn\u00e9 zpracovatelsk\u00e9 n\u00e1klady jsou mnohem vy\u0161\u0161\u00ed a mohou dos\u00e1hnout a\u017e 15 %. Dal\u0161\u00ed typy skryt\u00fdch n\u00e1klad\u016f zahrnuj\u00ed nap\u0159\u00edklad n\u00e1klady na \u0161kolen\u00ed, startovac\u00ed n\u00e1klady a n\u00e1klady na podporu.<\/p>\n<ul>\n<li>\n<h4><span class=\"ez-toc-section\" id=\"Verze_ktera_neni_opravdu_zdarma\"><\/span>Verze, kter\u00e1 nen\u00ed opravdu zdarma<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<\/li>\n<\/ul>\n<p>Freemium model (zkus zdarma, pla\u0165 pozd\u011bji) existuje ji\u017e n\u011bjakou dobu. Nab\u00edz\u00ed u\u017eivatel\u016fm bezplatn\u00fd p\u0159\u00edstup k z\u00e1kladn\u00ed slu\u017eb\u011b a poskytuje pr\u00e9miov\u00e9 nebo dal\u0161\u00ed v\u00fdhody jako upgrade.<\/p>\n<p>Existuj\u00ed tak\u00e9 platformy pro Crowdfunding v Evrop\u011b, kter\u00e9 nab\u00edzej\u00ed \u00fadajn\u011b bezplatnou slu\u017ebu, ale \u00fa\u010dtuj\u00ed poplatky za z\u00e1kladn\u00ed a nezbytn\u00e9 funkce, \u010d\u00edm\u017e se bezplatn\u00e1 z\u00e1kladn\u00ed \u00farove\u0148 st\u00e1v\u00e1 nepou\u017eitelnou. U skute\u010dn\u00e9ho Freemium modelu jsou zpoplatn\u011bny pr\u00e9miov\u00e9\/extra slu\u017eby, nikoliv z\u00e1kladn\u00ed slu\u017eby.<\/p>\n<p>Dal\u0161\u00edm p\u0159\u00edkladem je, kdy\u017e jedna z platforem pro Crowdfunding v Evrop\u011b zd\u016fraz\u0148uje, \u017ee jejich plug-in je zdarma. Ale dal\u0161\u00ed v\u00fdzkum ukazuje, \u017ee mnoho z\u00e1kladn\u00edch funkc\u00ed pot\u0159ebn\u00fdch pro <a href=\"https:\/\/whydonate.com\/cs\/blog\/online-fundraising-darovaci-formular\/\">online fundraising<\/a> mus\u00ed b\u00fdt zaplaceno zvl\u00e1\u0161\u0165. Mezi tyto funkce pat\u0159\u00ed mimo jin\u00e9 tyto:<\/p>\n<ul>\n<li>Opakuj\u00edc\u00ed se dary<\/li>\n<li>\u00daprava pol\u00ed formul\u00e1\u0159e<\/li>\n<li>V\u00edce m\u011bn<\/li>\n<li>Po\u017e\u00e1dejte sv\u00e9 podporovatele, aby pokryli va\u0161e poplatky<\/li>\n<li>Vypnut\u00e1 vnit\u0159n\u00ed pam\u011b\u0165<\/li>\n<li>Ro\u010dn\u00ed p\u0159\u00edjmy<\/li>\n<\/ul>\n<p>P\u0159i porovn\u00e1v\u00e1n\u00ed crowdfundingov\u00fdch str\u00e1nek se ujist\u011bte, \u017ee p\u0159esn\u011b v\u00edte, co je zahrnuto a co je placen\u00fdm dopl\u0148kem.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-us_600_0 wp-image-238639 aligncenter\" src=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-fundraising-platforms.png\/w=600\" alt=\"compare fundraising platforms\" width=\"600\" height=\"400\" title=\"\" srcset=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-fundraising-platforms.png\/w=600 600w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-fundraising-platforms.png\/w=300 300w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-fundraising-platforms.png\/w=1024 1024w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-fundraising-platforms.png\/w=45 45w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-fundraising-platforms.png\/w=250 250w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-fundraising-platforms.png\/w=450 450w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-fundraising-platforms.png\/w=64 64w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-fundraising-platforms.png\/w=350 350w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-fundraising-platforms.png\/w=150 150w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2021\/01\/compare-fundraising-platforms.png\/w=9999 1386w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<hr \/>\n<h2 data-pm-slice=\"1 1 []\"><span class=\"ez-toc-section\" id=\"Porovnejte_Crowdfundingove_Stranky\"><\/span>Porovnejte Crowdfundingov\u00e9 Str\u00e1nky<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Krom\u011b toho, \u017ee funkce, funkcionalita a n\u00e1klady na fundraisingov\u00e9 \u0159e\u0161en\u00ed mus\u00ed zapadat do sou\u010dasn\u00fdch c\u00edl\u016f va\u0161\u00ed neziskovky, je t\u0159eba myslet tak\u00e9 na budoucnost. Zva\u017ete sv\u016fj potenci\u00e1ln\u00ed r\u016fst a p\u0159edv\u00eddejte, jak bude \u0159e\u0161en\u00ed vyhovovat va\u0161im dlouhodob\u00fdm c\u00edl\u016fm.<\/p>\n<p>P\u0159i porovn\u00e1v\u00e1n\u00ed fundraisingov\u00fdch web\u016f se ujist\u011bte, \u017ee si vyb\u00edr\u00e1te poskytovatele fundraisingov\u00e9ho \u0159e\u0161en\u00ed, kter\u00fd m\u016f\u017ee vy\u0159e\u0161it nal\u00e9hav\u00fd, skute\u010dn\u00fd probl\u00e9m va\u0161\u00ed organizace. Ne v\u0161echny neziskovky jsou stejn\u00e9 a ka\u017ed\u00e1 organizace \u010del\u00ed jedine\u010dn\u00e9 sad\u011b v\u00fdzev. Va\u0161e fundraisingov\u00e9 \u0159e\u0161en\u00ed by m\u011blo na tyto v\u00fdzvy reagovat.<\/p>\n<p>V <a href=\"https:\/\/whydonate.com\/cs\/\">WhyDonate<\/a> up\u0159ednost\u0148ujeme \u0159e\u0161en\u00ed, kter\u00e1 pom\u00e1haj\u00ed na\u0161im z\u00e1kazn\u00edk\u016fm zlep\u0161ovat jejich programy pravideln\u00fdch dar\u016f. V\u00edme, \u017ee pravideln\u00e9 dary jsou z\u00e1sadn\u00ed sou\u010d\u00e1st\u00ed udr\u017eitelnosti neziskovky, tak\u017ee jsme vyvinuli \u0159e\u0161en\u00ed, kter\u00e9 tuto pot\u0159ebu \u0159e\u0161\u00ed. Z\u00e1rove\u0148 jsme to ud\u011blali jednoduch\u00e9 a cenov\u011b dostupn\u00e9, co\u017e zaji\u0161\u0165uje bezprobl\u00e9mov\u00fd proces pro v\u0161echny z\u00fa\u010dastn\u011bn\u00e9.<\/p>\n<p>Nakonec, p\u0159ed rozhodnut\u00edm d\u016fkladn\u011b prozkoumejte c\u00edle a pot\u0159eby va\u0161\u00ed organizace a nab\u00eddky potenci\u00e1ln\u00edch prodejc\u016f. D\u00e1vejte pozor na triky a skryt\u00e9 n\u00e1klady a zam\u011b\u0159te se na to, co je transparentn\u00ed, jasn\u00e9 a bude fungovat pro va\u0161i neziskovku.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Online crowdfunding v posledn\u00edch letech zaznamenalo pozoruhodn\u00fd r\u016fst, proto\u017ee st\u00e1le v\u00edce podporovatel\u016f vol\u00ed online dary. Aby se neziskovky p\u0159izp\u016fsobily t\u011bmto zm\u011bn\u00e1m, mus\u00ed zajistit, \u017ee podporovatel\u00e9 mohou darovat online hladce a efektivn\u011b. Digitalizace nav\u017edy zm\u011bnila fundraising. Dne\u0161n\u00ed podporovatel\u00e9 o\u010dek\u00e1vaj\u00ed rychl\u00fd, bezprobl\u00e9mov\u00fd a jednoduch\u00fd proces darov\u00e1n\u00ed. P\u0159edpokl\u00e1daj\u00ed, \u017ee proces darov\u00e1n\u00ed bude bez n\u00e1mahy. Tak\u00e9 o\u010dek\u00e1vaj\u00ed relevantn\u00ed a&#8230;<\/p>\n","protected":false},"author":59,"featured_media":343641,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11934],"tags":[19097,18323,19096,19093,19098,19091,19094,19092,19095],"class_list":["post-340240","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crowdfundingova-platforma","tag-compare-crowdfunding-sites-cs","tag-crowdfunding-v-evrope","tag-jak-porovnat-crowdfundingove-platformy","tag-porovnat-crowdfunding","tag-porovnat-crowdfunding-platformy","tag-porovnat-crowdfundingove-platformy","tag-porovnat-crowdfundingove-weby","tag-porovnat-fundraisingove-platformy","tag-porovnat-fundraisingove-weby"],"_links":{"self":[{"href":"https:\/\/whydonate.com\/cs\/wp-json\/wp\/v2\/posts\/340240","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whydonate.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/whydonate.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/whydonate.com\/cs\/wp-json\/wp\/v2\/users\/59"}],"replies":[{"embeddable":true,"href":"https:\/\/whydonate.com\/cs\/wp-json\/wp\/v2\/comments?post=340240"}],"version-history":[{"count":0,"href":"https:\/\/whydonate.com\/cs\/wp-json\/wp\/v2\/posts\/340240\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/whydonate.com\/cs\/wp-json\/wp\/v2\/media\/343641"}],"wp:attachment":[{"href":"https:\/\/whydonate.com\/cs\/wp-json\/wp\/v2\/media?parent=340240"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/whydonate.com\/cs\/wp-json\/wp\/v2\/categories?post=340240"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/whydonate.com\/cs\/wp-json\/wp\/v2\/tags?post=340240"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}