{"id":325292,"date":"2024-02-13T09:40:50","date_gmt":"2024-02-13T08:40:50","guid":{"rendered":"https:\/\/whydonate.com\/blog\/sponsori-gasiti\/"},"modified":"2025-04-18T08:06:51","modified_gmt":"2025-04-18T07:06:51","slug":"sponsori-gasiti","status":"publish","type":"post","link":"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/","title":{"rendered":"Cum s\u0103 ob\u021bine\u021bi sponsori pentru o cauz\u0103 bun\u0103"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Pentru cauzele nobile, g\u0103sirea de sponsori \u0219i alegerea unui model de finan\u021bare pentru organiza\u021bia lor poate fi una dintre cele mai dificile sarcini pe care trebuie s\u0103 le \u00eendeplineasc\u0103.<\/span><\/p>\n<p>Orice organiza\u021bie are nevoie de bani pentru a se men\u021bine la suprafa\u021b\u0103, iar organiza\u021biile caritabile nu fac excep\u021bie. Banii sunt un subiect comun de conversa\u021bie \u00eentre profesioni\u0219tii din sectorul non-profit, iar discu\u021biile despre g\u0103sirea de poten\u021biali sponsori devin \u0219i mai aprinse \u00een perioadele de instabilitate economic\u0103.<\/p>\n<p>G\u0103sirea de sponsori nu a fost niciodat\u0103 mai u\u0219oar\u0103. <a href=\"https:\/\/whydonate.com\/nl\/account\/register\">\u00cencepe\u021bi s\u0103 str\u00e2nge\u021bi fonduri ast\u0103zi pe WhyDonate!<\/a><\/p>\n<hr \/>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#Cum_sa_obtineti_donatori_si_sponsori\" >Cum s\u0103 ob\u021bine\u021bi donatori \u0219i sponsori?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#Cum_sa_obtineti_sponsori_pentru_caritate\" >Cum s\u0103 ob\u021bine\u021bi sponsori pentru caritate<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#1_Donatii_individuale\" >1. Dona\u021bii individuale<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#Donatori_majori\" >Donatori majori<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#Donatori_obisnuiti\" >Donatori obi\u0219nui\u021bi<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#2_Crowdfunding\" >2. Crowdfunding<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#Strangerea_de_fonduri_de_la_egal_la_egal\" >Str\u00e2ngerea de fonduri de la egal la egal<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#3_Strangerea_de_fonduri_offline\" >3. Str\u00e2ngerea de fonduri offline<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#Scrisori_direct_mail\" >Scrisori \/ direct mail<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#Evenimente\" >Evenimente<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#Din_usa_in_usa\" >Din u\u0219\u0103 \u00een u\u0219\u0103<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#Solicitari_telefonice\" >Solicit\u0103ri telefonice<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#4_Subventii_guvernamentaleprivate\" >4. Subven\u021bii guvernamentale\/private<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#5_Gasirea_de_sponsori_si_sponsorizari_corporative\" >5. G\u0103sirea de sponsori \u0219i sponsoriz\u0103ri corporative<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#6_Taxele_de_membru\" >6. Taxele de membru<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#7_Vanzarea_de_produse_si_servicii\" >7. V\u00e2nzarea de produse \u0219i servicii<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#8_Donatii_in_natura\" >8. Dona\u021bii \u00een natur\u0103<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#Intrebari_frecvente_despre_Sponsori_pentru_caritate\" >\u00centreb\u0103ri frecvente despre Sponsori pentru caritate<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#Cum_sa_gasiti_o_companie_de_sponsorizare_a_caritatii\" >Cum s\u0103 g\u0103si\u021bi o companie de sponsorizare a carit\u0103\u021bii<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#Care_este_diferenta_dintre_donatie_si_sponsorizare\" >Care este diferen\u021ba dintre dona\u021bie \u0219i sponsorizare?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#Cum_functioneaza_un_sponsor\" >Cum func\u021bioneaz\u0103 un sponsor?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/whydonate.com\/ro\/blog\/sponsori-gasiti\/#Incepeti_sa_gasiti_sponsori\" >\u00cencepe\u021bi s\u0103 g\u0103si\u021bi sponsori<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Cum_sa_obtineti_donatori_si_sponsori\"><\/span>Cum s\u0103 ob\u021bine\u021bi donatori \u0219i sponsori?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Pe de o parte, exist\u0103 mai multe modele de finan\u021bare din care pute\u021bi alege, ceea ce poate crea confuzie. Pe de alt\u0103 parte, unele organiza\u021bii caritabile non-profit se pot sim\u021bi mai pu\u021bin &#8222;flexibile&#8221; \u0219i limitate \u00een op\u021biunile lor.<\/span><\/p>\n<p>Pentru ca lucrurile s\u0103 fie \u0219i mai dificile, multe organiza\u021bii caritabile profesionale ezit\u0103 s\u0103 \u00ee\u0219i concentreze eforturile pe str\u00e2ngerea de fonduri \u0219i pe c\u0103utarea de sponsoriz\u0103ri pentru organiza\u021bia caritabil\u0103. Acest lucru \u00eent\u0103re\u0219te concep\u021bia gre\u0219it\u0103 conform c\u0103reia c\u0103utarea de bani este cumva &#8222;rea&#8221;. Cu toate acestea, c\u0103utarea de sponsori pentru o organiza\u021bie de caritate este o sarcin\u0103 esen\u021bial\u0103, deoarece poate ajuta la str\u00e2ngerea fondurilor necesare pentru a asigura continuarea activit\u0103\u021bii lor valoroase.<\/p>\n<p><span style=\"font-weight: 400;\">Deoarece acesta este un subiect complicat, pentru a v\u0103 ajuta, am \u00eentocmit o list\u0103 cu cele \u0219ase surse principale de finan\u021bare a organiza\u021biilor caritabile, pe care le pute\u021bi lua \u00een considerare.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Cum_sa_obtineti_sponsori_pentru_caritate\"><\/span>Cum s\u0103 ob\u021bine\u021bi sponsori pentru caritate<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"1_Donatii_individuale\"><\/span><span style=\"font-weight: 400;\">1. Dona\u021bii individuale<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<blockquote><p><span style=\"font-weight: 400;\">Din totalul dona\u021biilor c\u0103tre organiza\u021biile non-profit, 71% provin de la persoane fizice.<\/span><i><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.CBF.nl\" rel=\"nofollow noopener\" target=\"_blank\">(CBF.nl<\/a>)<\/span><\/i><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/whydonate.com\/ro\/blog\/ce-este-un-fond-sfatuit-un-donator-o-vizualizare-de-ansamblu\/\"><strong>Donatorii<\/strong><\/a> individuali pot face dona\u021bii unice sau recurente. De asemenea, ace\u0219tia doneaz\u0103 \u00een diferite moduri: online \u0219i offline, prin evenimente, licita\u021bii, dona\u021bii planificate \u0219i multe altele.<\/span><\/p>\n<p>Atunci c\u00e2nd c\u0103utarea de sponsorizare pentru caritate implic\u0103 dona\u021bii individuale, este important s\u0103 v\u0103 uita\u021bi la toate op\u021biunile, deoarece acestea reprezint\u0103 o parte important\u0103 a finan\u021b\u0103rii unei organiza\u021bii de caritate. \u00cen cea mai mare parte, aceasta este o surs\u0103 de finan\u021bare foarte eficient\u0103, \u00een special pentru acele organiza\u021bii care dispun de bugete mari de marketing \u0219i care au o cauz\u0103 foarte atractiv\u0103 (de exemplu, cancerul).<\/p>\n<p><span style=\"font-weight: 400;\">Iat\u0103 c\u00e2teva lucruri de care trebuie s\u0103 \u021bine\u021bi cont atunci c\u00e2nd v\u0103 g\u00e2ndi\u021bi s\u0103 face\u021bi dona\u021bii individuale sau s\u0103 g\u0103si\u021bi sponsori:<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Donatori_majori\"><\/span>Donatori majori<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><a href=\"https:\/\/whydonate.com\/ro\/blog\/ce-este-un-fond-sfatuit-un-donator-o-vizualizare-de-ansamblu\/\"><strong>Donatorii<\/strong><\/a> mari doneaz\u0103 mai rar, dar dona\u021biile lor sunt semnificativ mai mari. Asigura\u021bi-v\u0103 c\u0103 modelul dvs. de str\u00e2ngere de fonduri alimenteaz\u0103 donatorii cheie. Ceea ce este considerat o &#8222;dona\u021bie major\u0103&#8221; depinde de organiza\u021bie. Uita\u021bi-v\u0103 la lista de dona\u021bii \u0219i selecta\u021bi cea mai mare dona\u021bie (sau cele mai mari dona\u021bii) pe care le-a\u021bi primit \u00een trecut. Pentru o organiza\u021bie mare \u0219i consacrat\u0103, aceasta ar putea fi o dona\u021bie de p\u00e2n\u0103 la \u0219ase cifre, \u00een timp ce pentru organiza\u021biile caritabile mai mici ar putea fi vorba de c\u00e2teva mii de euro. Recrutarea \u0219i men\u021binerea donatorilor majori func\u021bioneaz\u0103 pu\u021bin diferit fa\u021b\u0103 de men\u021binerea donatorilor obi\u0219nui\u021bi.<\/p>\n<p>Dac\u0103 dori\u021bi s\u0103 atrage\u021bi donatori mari, lua\u021bi \u00een considerare posibilitatea de a investi \u00eentr-un software de screening pentru filantropie. Dac\u0103 este posibil, lua\u021bi \u00een considerare numirea unui membru al echipei care s\u0103 lucreze cu donatorii principali. Pentru a ob\u021bine o dona\u021bie mare, trebuie s\u0103 participa\u021bi la o serie de \u00eent\u00e2lniri, s\u0103 invita\u021bi poten\u021bialul donator la birou sau s\u0103 organiza\u021bi o \u00eent\u00e2lnire cu consiliul de administra\u021bie \u0219i s\u0103 trimite\u021bi adesea actualiz\u0103ri relevante.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Donatori_obisnuiti\"><\/span>Donatori obi\u0219nui\u021bi<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Donatorii obi\u0219nui\u021bi au tendin\u021ba de a dona mai des, dar dona\u021biile lor sunt mai mici. Pentru a men\u021bine donatorii fideli, pute\u021bi aplica o gam\u0103 larg\u0103 de tehnici de achizi\u021bie \u0219i de fidelizare a donatorilor. Mul\u021bi profesioni\u0219ti \u00een domeniul caritabil v\u0103 sf\u0103tuiesc s\u0103 transforma\u021bi donatorii obi\u0219nui\u021bi \u00een donatori repeta\u021bi. Acest lucru asigur\u0103 un venit sustenabil pentru organiza\u021bia dvs. caritabil\u0103 \u0219i v\u0103 permite s\u0103 v\u0103 planifica\u021bi activit\u0103\u021bile.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-30745 aligncenter\" title=\"G\u0103sirea de sponsori - Surse de finan\u021bare\" src=\"https:\/\/whydonate.com\/wp-content\/uploads\/2020\/12\/photo-1469571486292-0ba58a3f068b.jpeg\" alt=\"G\u0103sirea de sponsori - Surse de finan\u021bare\" width=\"722\" height=\"481\" \/><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"2_Crowdfunding\"><\/span><span style=\"font-weight: 400;\">2. Crowdfundin<\/span><span style=\"font-weight: 400;\">g<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Crowdfunding-ul func\u021bioneaz\u0103 cel mai bine pentru campanii specifice \u0219i atunci c\u00e2nd spui pove\u0219ti specifice. Este esen\u021bial s\u0103 investi\u021bi timp \u0219i efort pentru a face ca pagina dvs. de dona\u021bii online s\u0103 str\u0103luceasc\u0103. Asigura\u021bi-v\u0103 c\u0103 poten\u021bialii donatori se \u00eent\u00e2lnesc cu un site web u\u0219or de utilizat \u0219i c\u0103 au o experien\u021b\u0103 u\u0219oar\u0103 pe platforma de crowdfunding. Butonul de dona\u021bie trebuie s\u0103 fie u\u0219or de g\u0103sit, iar link-ul de dona\u021bie trebuie s\u0103 fie accesibil \u00een c\u00e2teva secunde de la \u00eenc\u0103rcarea paginii de dona\u021bii. Proiecta\u021bi pagina de dona\u021bii pentru a se potrivi cu restul site-ului.<\/p>\n<p>De asemenea, este esen\u021bial s\u0103 concepe\u021bi o pagin\u0103 de dona\u021bii care s\u0103 fie adaptat\u0103\/responsiv\u0103 pentru mobil. P\u0103stra\u021bi pagina de dona\u021bii pe o singur\u0103 pagin\u0103. P\u0103stra\u021bi un mesaj simplu \u0219i clar, cu un apel la ac\u021biune \u00een fa\u021b\u0103 \u0219i \u00een centru. Folosi\u021bi imagini puternice \u0219i oferi\u021bi mai multe op\u021biuni de plat\u0103. <a href=\"https:\/\/whydonate.com\/ro\/crowdfunding\/\">Crowdfunding-ul<\/a> a devenit popular odat\u0103 cu proliferarea diverselor platforme online, cum ar fi Whydonate, \u0219i este utilizat at\u00e2t de \u00eentreprinderi, c\u00e2t \u0219i de <span style=\"font-weight: 400;\">organiza\u021bii caritabile<\/span>.<\/p>\n<p>Exist\u0103 mai multe tipuri diferite de crowdfunding (crowdfunding bazat pe recompense, crowdfunding bazat pe capital uman, crowdfunding bazat pe capitaluri proprii etc.), dar crowdfundingul bazat pe dona\u021bii este cel mai des utilizat de organiza\u021biile caritabile. Pentru a ob\u021bine cele mai bune rezultate din crowdfunding-ul bazat pe dona\u021bii, trebuie s\u0103 publica\u021bi actualiz\u0103ri regulate, s\u0103 folosi\u021bi imagini \u0219i videoclipuri atractive, s\u0103 oferi\u021bi stimulente \u0219i s\u0103 distribui\u021bi prin e-mail \u0219i prin intermediul re\u021belelor sociale. Asigura\u021bi-v\u0103 c\u0103 spune\u021bi o poveste &#8211; o poveste este motorul unei campanii de crowdfunding.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Strangerea_de_fonduri_de_la_egal_la_egal\"><\/span><span style=\"font-size: 18pt;\">Str\u00e2ngerea de fonduri de la egal la egal<\/span><strong><br \/>\n<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Str\u00e2ngerea de fonduri de la egal la egal \u0219i g\u0103sirea de sponsori reprezint\u0103 o subcategorie a crowdfunding-ului. \u00cen loc de a avea o singur\u0103 pagin\u0103 de crowdfunding unde toat\u0103 lumea doneaz\u0103, persoanele care colecteaz\u0103 fonduri individuale \u00een cadrul str\u00e2ngerii de fonduri peer-to-peer \u00ee\u0219i creeaz\u0103 de obicei o pagin\u0103 personal\u0103 de str\u00e2ngere de fonduri pentru a accepta dona\u021bii, care sunt apoi primite de organiza\u021bia dvs. caritabil\u0103.<\/p>\n<p>Aceast\u0103 strategie valorific\u0103 re\u021belele existente ale donatorilor dumneavoastr\u0103. Aceasta \u00eei \u00eencurajeaz\u0103 pe sus\u021bin\u0103tori s\u0103 \u00ee\u0219i contacteze colegii, prietenii, colegii \u0219i membrii familiei pentru dona\u021bii \u0219i s\u0103 g\u0103seasc\u0103 sponsori.<\/p>\n<p>Str\u00e2ngerea de fonduri de la egal la egal este eficient\u0103 deoarece se bazeaz\u0103 pe rela\u021bii, valorific\u0103 baza de donatori deja existent\u0103 \u0219i contribuie la furnizarea de dovezi sociale. Este mai probabil s\u0103 avem \u00eencredere \u00eentr-o publica\u021bie dac\u0103 aceasta a fost creat\u0103 de un prieten sau de un membru al familiei. Str\u00e2ngerea de fonduri de la egal la egal \u0219i g\u0103sirea de sponsori func\u021bioneaz\u0103, de asemenea, bine, deoarece este exponen\u021bial\u0103. Toate campaniile individuale ale sus\u021bin\u0103torilor dvs. sunt vizibile \u0219i v\u0103 aduc mai mul\u021bi donatori.<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"3_Strangerea_de_fonduri_offline\"><\/span><span style=\"font-weight: 400;\">3. Str\u00e2ngerea de fonduri offline<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Scrisori_direct_mail\"><\/span><b><br \/>\n<\/b><a href=\"https:\/\/whydonate.com\/ro\/blog\/scrisori-de-apel-pentru-strangere-de-fonduri\/\"><span style=\"font-size: 18pt;\">Scrisori \/ direct mail<\/span><\/a><b><br \/>\n<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Aceast\u0103 metod\u0103 de str\u00e2ngere de fonduri offline este \u00eenc\u0103 utilizat\u0103 pe scar\u0103 larg\u0103 de organiza\u021biile caritabile, deoarece este \u00een general ieftin\u0103, eficient\u0103 \u0219i u\u0219or de g\u0103sit sponsori. Este deosebit de util pentru organiza\u021biile caritabile sau non-profit mai mici care lucreaz\u0103 la nivel local. \u00cen plus, donatorii mai \u00een v\u00e2rst\u0103 prefer\u0103 coresponden\u021ba direct\u0103 (scrisori). \u00cen cazul \u00een care organiza\u021bia dvs. de caritate are un grup de donatori mai \u00een v\u00e2rst\u0103, coresponden\u021ba direct\u0103 este foarte eficient\u0103.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Evenimente\"><\/span>Evenimente<b><br \/>\n<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">De mul\u021bi ani, evenimentele au fost instrumente eficiente pentru str\u00e2ngerea de fonduri \u0219i g\u0103sirea de sponsori, deoarece ofer\u0103 un spa\u021biu \u00een care organiza\u021bia caritabil\u0103 \u0219i poten\u021bialii donatori pot comunica. Evenimentele pot stimula, de asemenea, str\u00e2ngerea de fonduri online. Donatorii sunt mai dispu\u0219i s\u0103 doneze dac\u0103 pot asocia nume \u0219i chipuri.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Din_usa_in_usa\"><\/span>Din u\u0219\u0103 \u00een u\u0219\u0103<b><br \/>\n<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Cu toate c\u0103 str\u00e2ngerea de fonduri din u\u0219\u0103 \u00een u\u0219\u0103 a sc\u0103zut de-a lungul anilor, din cauza faptului c\u0103 necesit\u0103 mult\u0103 munc\u0103, acestea sunt \u00eenc\u0103 folosite de multe organiza\u021bii, cu succes pentru a g\u0103si sponsori.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Solicitari_telefonice\"><\/span>Solicit\u0103ri telefonice<b><br \/>\n<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Solicit\u0103rile telefonice sunt cereri de dona\u021bii f\u0103cute prin telefon, care pot varia de la c\u00e2teva apeluri de mul\u021bumire ale unui angajat p\u00e2n\u0103 la campanii de telemarketing de amploare. La fel ca \u0219i \u00een cazul str\u00e2ngerii de fonduri din u\u0219\u0103 \u00een u\u0219\u0103, aceast\u0103 tehnic\u0103 a sc\u0103zut de-a lungul anilor, pe m\u0103sur\u0103 ce str\u00e2ngerea de fonduri online a crescut, dar poate fi \u00eenc\u0103 eficient\u0103 pentru unele organiza\u021bii de caritate pentru a g\u0103si sponsori.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-30752 aligncenter\" title=\"g\u0103sirea de sponsori offline\" src=\"https:\/\/whydonate.com\/wp-content\/uploads\/2021\/02\/pavan-trikutam-71CjSSB83Wo-unsplash-scaled.jpg\" alt=\"g\u0103sirea de sponsori offline\" width=\"689\" height=\"459\" \/><\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"4_Subventii_guvernamentaleprivate\"><\/span><span style=\"font-weight: 400;\">4. Subven\u021bii guvernamentale\/private<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">pentru o cauz\u0103 bun\u0103 pot solicita subven\u021bii guvernamentale la nivel municipal, provincial \u0219i na\u021bional, precum \u0219i de la funda\u021bii private \u0219i publice. \u00cen general, nu trebuie s\u0103 returna\u021bi banii care v\u0103 sunt acorda\u021bi prin intermediul unei subven\u021bii. \u00cen aproape toate \u021b\u0103rile din lume, organiza\u021bia dumneavoastr\u0103 trebuie s\u0103 aib\u0103 statut de organiza\u021bie caritabil\u0103\/nonprofit pentru a primi un grant.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Fiecare organiza\u021bie care acord\u0103 granturi are cerin\u021be diferite, iar acestea pot depinde, de asemenea, de \u021bara \u00een care este \u00eenregistrat\u0103 organiza\u021bia dumneavoastr\u0103 de caritate.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Unul dintre avantajele unui grant este c\u0103 poate sprijini proiecte mari, permi\u021b\u00e2ndu-le s\u0103 aib\u0103 un impact social pe scar\u0103 larg\u0103, ceea ce altfel nu ar fi posibil.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dezavantajul este c\u0103 poate dura o perioad\u0103 de timp considerabil\u0103. \u00cen primul r\u00e2nd, este nevoie de timp pentru a dezvolta abilit\u0103\u021bile de redactare a cererilor de finan\u021bare care s\u0103 duc\u0103 efectiv la acordarea unui grant \u0219i apoi poate dura ceva timp p\u00e2n\u0103 c\u00e2nd ve\u021bi vedea efectiv fondurile.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00cen plus, subven\u021biile sunt, de asemenea, adesea legate de condi\u021bii specifice. Aceste condi\u021bii se aplic\u0103, de exemplu, \u00een ceea ce prive\u0219te modul exact \u00een care pute\u021bi utiliza banii. Acestea au, de asemenea, cerin\u021be specifice de raportare, pe care ar trebui s\u0103 le lua\u021bi \u00een considerare \u00eenainte de a le aplica. Condi\u021biile pot fi, de asemenea, legate de anumite realiz\u0103ri sau rezultate sau de atingerea unor etape convenite.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Granturile pot fi foarte atractive pentru cauze bune, dar trebuie s\u0103 v\u0103 g\u00e2ndi\u021bi bine \u00eenainte de a le solicita. Iat\u0103 c\u00e2teva lucruri pe care trebuie s\u0103 le lua\u021bi \u00een considerare \u00eenainte de a v\u0103 decide s\u0103 \u00eencepe\u021bi s\u0103 folosi\u021bi granturile ca parte a modelului dvs. de str\u00e2ngere de fonduri.<\/span><\/p>\n<p><strong>Considera\u021bii<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Putem s\u0103 investim resurse pentru a scrie cereri de granturi care s\u0103 fie satisf\u0103c\u0103toare?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Putem \u00eendeplini cerin\u021bele de finan\u021bare?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Activit\u0103\u021bile pe care le vom desf\u0103\u0219ura sunt \u00een concordan\u021b\u0103 cu misiunea, obiectivele \u0219i strategia noastr\u0103?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Poate continua activitatea dup\u0103 \u00eencheierea grantului?<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Pentru unele organiza\u021bii, granturile reprezint\u0103 sursa ideal\u0103 de finan\u021bare, \u00een timp ce altele le consider\u0103 prea greoaie \u0219i restrictive. Prin urmare, este important s\u0103 r\u0103spunde\u021bi mai \u00eent\u00e2i la \u00eentreb\u0103rile de mai sus pentru a v\u0103 asigura c\u0103, la momentul respectiv, un grant este cel mai bun pentru organiza\u021bia dvs. de caritate.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dac\u0103 locui\u021bi \u00een \u021a\u0103rile de Jos, exist\u0103 un <\/span><a href=\"https:\/\/fondsenzoeken.nl\/\" rel=\"nofollow noopener\" target=\"_blank\"><span style=\"font-weight: 400;\">baz\u0103 de date online \u00een care se pot face c\u0103ut\u0103ri<\/span><\/a><span style=\"font-weight: 400;\"> de fonduri care s\u0103 v\u0103 ajute s\u0103 g\u0103si\u021bi ceea ce c\u0103uta\u021bi.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-30766 aligncenter\" title=\"g\u0103si\u021bi fondul de subven\u021bii\" src=\"https:\/\/whydonate.com\/wp-content\/uploads\/2021\/02\/back-view-woman-sitting-by-table-scaled.jpg\" alt=\"g\u0103si\u021bi fondul de subven\u021bii\" width=\"725\" height=\"483\" \/><\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"5_Gasirea_de_sponsori_si_sponsorizari_corporative\"><\/span><span style=\"font-weight: 400;\">5. G\u0103sirea de sponsori \u0219i sponsoriz\u0103ri corporative<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Sponsorizarea unei organiza\u021bii de caritate poate fi o modalitate excelent\u0103 pentru companii de a contribui la societate, ob\u021bin\u00e2nd \u00een acela\u0219i timp beneficii valoroase.<\/p>\n<p><span style=\"font-weight: 400;\">De obicei, companiile sunt dispuse s\u0103 colaboreze la proiecte de \u00eembun\u0103t\u0103\u021bire a imaginii lor filantropice sau s\u0103 depun\u0103 eforturi pentru a deveni organiza\u021bii mai responsabile din punct de vedere social.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Diferite companii vor avea diferite programe de dona\u021bii, dintre care unele pot fi potrivite pentru organiza\u021bia dumneavoastr\u0103.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Este posibil s\u0103 existe o anumit\u0103 reticen\u021b\u0103 \u00een ceea ce prive\u0219te cooperarea cu societ\u0103\u021bile \u0219i sponsorizarea acestora. Cu toate acestea, exist\u0103 multe companii responsabile din punct de vedere social. At\u00e2ta timp c\u00e2t accepta\u021bi dona\u021bii de la cei care se aliniaz\u0103 cu misiunea \u0219i valorile organiza\u021biei dvs. caritabile, aceasta poate fi o surs\u0103 de finan\u021bare valoroas\u0103 pentru a g\u0103si sponsori.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alinierea valorilor este deosebit de important\u0103, deoarece donatorii din ziua de azi cer transparen\u021b\u0103, iar faptul de a fi foarte atent cu cine v\u0103 asocia\u021bi v\u0103 va ajuta s\u0103 v\u0103 asigura\u021bi reputa\u021bia mai t\u00e2rziu.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sponsorizarea corporativ\u0103 include, de obicei, trei forme majore:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><b>Filantropie<\/b><span style=\"font-weight: 400;\"> &#8211; Dona\u021bii f\u0103r\u0103 obliga\u021bii, similare cu dona\u021biile individuale<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Sponsorizarea evenimentului<\/b><span style=\"font-weight: 400;\"> &#8211; sprijin episodic sau pe termen scurt, g\u0103sirea de sponsori pe baza unui eveniment<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Marketing bazat pe cauz\u0103 <\/b><span style=\"font-weight: 400;\">&#8211; Implicare tematic\u0103 pe termen lung \u0219i g\u0103sirea de sponsori pe baza implic\u0103rii<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Exist\u0103, de asemenea, \u0219i <\/span><span style=\"font-weight: 400;\">programe de potrivire a dona\u021biilor<\/span> <span style=\"font-weight: 400;\">&#8211; \u00een cadrul c\u0103rora companiile egaleaz\u0103 dona\u021biile f\u0103cute de angaja\u021bii lor.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Atunci c\u00e2nd lua\u021bi \u00een considerare sponsorizarea corporativ\u0103 ca surs\u0103 de finan\u021bare pentru organiza\u021bia dvs. de caritate, nu uita\u021bi s\u0103 lua\u021bi \u00een considerare costurile generale. Cineva trebuie s\u0103 gestioneze parteneriatele, mai ales dac\u0103 inten\u021biona\u021bi s\u0103 face\u021bi din parteneriatele de afaceri \u0219i din ob\u021binerea de sponsoriz\u0103ri una dintre principalele surse de venit.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-30759 aligncenter\" title=\"G\u0103si\u021bi sponsorul companiei\" src=\"https:\/\/whydonate.com\/wp-content\/uploads\/2021\/02\/danielle-cerullo-bIZJRVBLfOM-unsplash-scaled.jpg\" alt=\"G\u0103si\u021bi sponsorul companiei\" width=\"681\" height=\"454\" \/><\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"6_Taxele_de_membru\"><\/span><span style=\"font-weight: 400;\">6. Taxele de membru<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Aceast\u0103 surs\u0103 de finan\u021bare caritabil\u0103 nu func\u021bioneaz\u0103 \u00eentotdeauna pentru fiecare organiza\u021bie nonprofit de caritate, dar merit\u0103 analizat\u0103.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Lua\u021bi \u00een considerare misiunea organiza\u021biei dvs. caritabile \u0219i apoi decide\u021bi dac\u0103 dori\u021bi s\u0103 utiliza\u021bi fluxul de venituri pentru cotiza\u021biile de membru.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Aceast\u0103 surs\u0103 de finan\u021bare este deosebit de eficient\u0103 \u00een cazul \u00een care organiza\u021bia dvs. caritabil\u0103 poate oferi programe exclusive \u0219i\/sau avantaje \u0219i beneficii pentru membrii s\u0103i.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">O subcategorie a modelului de membru este finan\u021barea prin <\/span><b>fo\u0219ti beneficiari sau absolven\u021bi<\/b><span style=\"font-weight: 400;\">. Acest model func\u021bioneaz\u0103 \u00een special pentru spitale \u0219i universit\u0103\u021bi, care genereaz\u0103 un sentiment de &#8222;d\u0103ruire&#8221; \u00een r\u00e2ndul fo\u0219tilor lor beneficiari \u0219i astfel g\u0103sesc sponsori.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Aceast\u0103 surs\u0103 special\u0103 de finan\u021bare de la &#8222;beneficiarii&#8221; din trecut func\u021bioneaz\u0103 \u00een cazul \u00een care organiza\u021bia dumneavoastr\u0103 deserve\u0219te o comunitate mare cu o cifr\u0103 de afaceri ridicat\u0103. \u00cen acest sens, Universitatea Princeton este un exemplu excelent pentru modul \u00een care sponsorii s\u0103i g\u0103sesc sponsori.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Universitatea este foarte priceput\u0103 \u00een a solicita dona\u021bii din partea absolven\u021bilor \u0219i are cel mai mare num\u0103r de absolven\u021bi dintre toate universit\u0103\u021bile na\u021bionale care fac dona\u021bii: 59,2%. \u00cen 2008, mai mult de 33.000 de absolven\u021bi de studii universitare au donat 43,6 milioane de dolari pentru alma mater lor. Ca urmare a eforturilor de str\u00e2ngere de fonduri ale universit\u0103\u021bii, mai mult de 50% din bugetul de func\u021bionare al Princeton este pl\u0103tit din dona\u021bii \u0219i venituri din dot\u0103ri.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Acest lucru func\u021bioneaz\u0103 deoarece beneficiarii anteriori consider\u0103 c\u0103 au primit multe beneficii de la institu\u021bie \u00een trecut \u0219i ar dori s\u0103 ofere \u0219i altora acelea\u0219i beneficii. Beneficiarii din trecut v\u0103d beneficiul individual pe care l-au primit \u00een trecut ca pe un bun social superior.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00cenainte de a v\u0103 decide s\u0103 \u00eencepe\u021bi s\u0103 folosi\u021bi cotiza\u021biile membrilor ca surs\u0103 de finan\u021bare \u00eentr-o form\u0103 sau alta, pune\u021bi-v\u0103 urm\u0103toarele \u00eentreb\u0103ri.<\/span><\/p>\n<p><strong>Considera\u021bii<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Avem programe care au sus\u021bin\u0103tori loiali \u0219i oameni care vor s\u0103 r\u0103sp\u00e2ndeasc\u0103 vestea?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Putem investi \u00een rela\u021bii pe termen lung cu beneficiarii no\u0219tri?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Avem capacitatea de a ajunge la beneficiari dup\u0103 ce ace\u0219tia au utilizat serviciile noastre?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Oferim avantaje \u0219i beneficii exclusive pentru a justifica o tax\u0103 de membru?<\/span><\/span><\/li>\n<\/ul>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"7_Vanzarea_de_produse_si_servicii\"><\/span><span style=\"font-weight: 400;\">7. V\u00e2nzarea de produse \u0219i servicii<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">O alt\u0103 surs\u0103 de finan\u021bare pe care organiza\u021bia dvs. de caritate o poate lua \u00een considerare este v\u00e2nzarea de produse \u0219i\/sau servicii.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">De exemplu, pute\u021bi vinde articole cu marca\/logoul dvs. pentru a genera venituri pentru organiza\u021bia dvs. Acestea includ, de obicei, tricouri, pungi, c\u0103ni, biscui\u021bi \u0219i alte produse. Goodwill Industries, de exemplu, este probabil cel mai mare retailer de caritate.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Multe organiza\u021bii de caritate percep, de asemenea, taxe pentru unele dintre serviciile lor.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">De exemplu, spitalele \u00eei taxeaz\u0103 pe pacien\u021bi, muzeele percep taxe de intrare, teatrele v\u00e2nd bilete, organiza\u021biile sociale percep taxe de membru, colegiile cer taxe de \u0219colarizare \u0219i a\u0219a mai departe.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Aceasta poate fi o surs\u0103 excelent\u0103 de venit pentru organiza\u021bia dvs. caritabil\u0103, dar, ca \u00eentotdeauna, aceast\u0103 surs\u0103 de finan\u021bare nu este \u00eentotdeauna aplicabil\u0103 tuturor organiza\u021biilor caritabile.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Conform <\/span><a href=\"http:\/\/www.urban.org\/research\/publication\/nonprofit-sector-brief-2015-public-charities-giving-and-volunteering\" rel=\"nofollow noopener\" target=\"_blank\"><span style=\"font-weight: 400;\">Centrul Na\u021bional pentru Statistici Caritabile<\/span><\/a><span style=\"font-weight: 400;\"> \u00een 2013, astfel de surse de venit au asigurat aproape jum\u0103tate (47,5%) din veniturile totale ale organiza\u021biilor publice de caritate. Iar un sfert din venituri au provenit din contracte guvernamentale pentru servicii.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">V\u00e2nzarea de produse \u0219i servicii se nume\u0219te uneori &#8222;tranzac\u021bionare&#8221; sau &#8222;venituri ob\u021binute&#8221;. Iat\u0103 mai multe exemple de v\u00e2nzare de produse \u0219i servicii:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">V\u00e2nzarea de bilete pentru evenimente.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Crearea \u0219i v\u00e2nzarea de publica\u021bii.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">V\u00e2nzarea de expertiz\u0103 intern\u0103, de exemplu, scriere, formare, consultan\u021b\u0103.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">caritate poate vinde \u00een majoritatea \u021b\u0103rilor. \u00cen cazul \u00een care v\u00e2nzarea de produse \u0219i servicii reprezint\u0103 o parte semnificativ\u0103 a bugetului dumneavoastr\u0103, ar trebui s\u0103 solicita\u021bi sfatul unui expert. \u00cen cazul \u00een care aceste activit\u0103\u021bi nu sunt legate de scopul dumneavoastr\u0103 principal, exist\u0103 implica\u021bii caritabile \u0219i fiscale. Fi\u021bi aten\u021bi la veniturile ob\u021binute \u0219i urm\u0103ri\u021bi procentul de venituri care const\u0103 \u00een produse \u0219i servicii pentru organiza\u021bia dumneavoastr\u0103.<\/span><\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"8_Donatii_in_natura\"><\/span><span style=\"font-weight: 400;\">8. Dona\u021bii \u00een natur\u0103<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/whydonate.com\/ro\/blog\/doneaza-jucarii-top-20-de-locuri-pentru-a-dona-animale-umplute-si-jucarii\/\"><strong>Dona\u021biile \u00een natur\u0103<\/strong><\/a> nu sunt utile pentru orice organiza\u021bie caritabil\u0103, dar pot fi o surs\u0103 nepre\u021buit\u0103 de sprijin pentru organiza\u021bii caritabile, cum ar fi ad\u0103posturile pentru animale, ad\u0103posturile pentru persoanele f\u0103r\u0103 ad\u0103post, ad\u0103posturile pentru anonimi sau organiza\u021biile de ajutor umanitar.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Printre exemplele de dona\u021bii \u00een natur\u0103 se num\u0103r\u0103 alimentele, hainele \u0219i medicamentele. \u00cen cazul \u00een care dona\u021biile \u00een natur\u0103 se potrivesc modelului dumneavoastr\u0103 de organiza\u021bie, acestea v\u0103 pot economisi mul\u021bi dolari. De exemplu, dac\u0103 organiza\u021bia dvs. dore\u0219te s\u0103 aduc\u0103 alimente \u0219i ap\u0103 \u00een zonele afectate de dezastre naturale, livr\u0103rile \u00een natur\u0103 sunt foarte utile.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Este posibil s\u0103 nu pute\u021bi utiliza dona\u021biile \u00een natur\u0103 direct pentru programele dumneavoastr\u0103. \u00cen acest caz, le pute\u021bi folosi \u00eentotdeauna pentru licita\u021bii (\u00een func\u021bie de tipul de produse). Dac\u0103 alege\u021bi s\u0103 face\u021bi acest lucru, ar trebui s\u0103 comunica\u021bi \u00een mod clar (de preferin\u021b\u0103 pe site-ul dvs. web) ce articole pute\u021bi accepta \u0219i unde sunt punctele de colectare, dac\u0103 nu la birou.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Este important de re\u021binut c\u0103 dona\u021biile \u00een natur\u0103 nu includ doar articole precum alimente, \u00eembr\u0103c\u0103minte \u0219i medicamente. O dona\u021bie \u00een natur\u0103 ar putea fi, de asemenea, un discurs sau un atelier de lucru gratuit, de exemplu, sau o persoan\u0103 care v\u0103 construie\u0219te site-ul web gratuit.<\/span><\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"Intrebari_frecvente_despre_Sponsori_pentru_caritate\"><\/span>\u00centreb\u0103ri frecvente despre Sponsori pentru caritate<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Cum_sa_gasiti_o_companie_de_sponsorizare_a_caritatii\"><\/span>Cum s\u0103 g\u0103si\u021bi o companie de sponsorizare a carit\u0103\u021bii<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Iat\u0103 c\u00e2teva modalit\u0103\u021bi de a g\u0103si o companie care este <\/span><span style=\"font-weight: 400;\">caritate<\/span><span style=\"font-weight: 400;\"> sponsorizeaz\u0103 activit\u0103\u021bi de caritate:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Dona\u021bii individuale<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Crowdfunding<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Str\u00e2ngere de fonduri offline<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Subven\u021bii guvernamentale \u0219i private<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">C\u0103utarea de sponsoriz\u0103ri \u0219i sponsoriz\u0103ri corporative<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Taxa de membru<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">V\u00e2nzarea de produse \u0219i servicii<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Dona\u021bii \u00een natur\u0103<\/span><\/li>\n<\/ol>\n<h3><span class=\"ez-toc-section\" id=\"Care_este_diferenta_dintre_donatie_si_sponsorizare\"><\/span>Care este diferen\u021ba dintre dona\u021bie \u0219i sponsorizare?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">O dona\u021bie este un act prin care se ofer\u0103 \u00een mod voluntar bani, bunuri sau servicii, de obicei f\u0103r\u0103 a se a\u0219tepta \u00een mod direct s\u0103 primeasc\u0103 ceva \u00een schimb. Sponsorizarea, pe de alt\u0103 parte, implic\u0103 o rela\u021bie reciproc avantajoas\u0103 \u00eentre un sponsor \u0219i un beneficiar, \u00een care sponsorul ofer\u0103 sprijin financiar, bunuri sau servicii \u00een schimbul anumitor beneficii sau oportunit\u0103\u021bi de promovare.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Cum_functioneaza_un_sponsor\"><\/span>Cum func\u021bioneaz\u0103 un sponsor?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Un sponsor ofer\u0103 sprijin financiar sau de alt\u0103 natur\u0103 \u00een schimbul unor beneficii \u0219i oportunit\u0103\u021bi de promovare. Procesul include identificarea oportunit\u0103\u021bilor, preg\u0103tirea propunerilor, negocierea acordurilor, activarea sponsoriz\u0103rilor \u0219i evaluarea rezultatelor.<\/span><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"Incepeti_sa_gasiti_sponsori\"><\/span>\u00cencepe\u021bi s\u0103 g\u0103si\u021bi sponsori<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u00cen timp ce opiniile cu privire la ceea ce constituie modelul de finan\u021bare &#8222;ideal&#8221; pentru o organiza\u021bie caritabil\u0103 variaz\u0103 considerabil, utilizarea diferitelor surse pentru a ob\u021bine durabilitatea este, \u00een general, o bun\u0103 practic\u0103. \u00cen general, se recomand\u0103 ca organiza\u021biile caritabile s\u0103 nu primeasc\u0103 niciodat\u0103 mai mult de 30% din finan\u021bare dintr-o singur\u0103 surs\u0103. Dac\u0103 o organiza\u021bie pierde 30% din cifra sa de afaceri, probabil c\u0103 poate fi restructurat\u0103 pentru a supravie\u021bui.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Este important de re\u021binut faptul c\u0103 am prezentat aici posibile surse de finan\u021bare, dar cu siguran\u021b\u0103 nu toate modelele financiare necesare pentru func\u021bionarea unei organiza\u021bii caritabile. Dac\u0103 dori\u021bi s\u0103 afla\u021bi mai multe despre modelele financiare, citi\u021bi <\/span><a href=\"https:\/\/www.moore.org\/docs\/default-source\/Grantee-Resources\/ten-non-profit-funding-models.pdf?sfvrsn=0\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">acest articol<\/span><\/a><span style=\"font-weight: 400;\"> De William Landes Foster, Peter Kim \u0219i Barbara Christiansen.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">C\u00e2nd vine vorba de ob\u021binerea de fonduri pentru organiza\u021bia dumneavoastr\u0103, asigura\u021bi-v\u0103 c\u0103 ave\u021bi un plan. Fie c\u0103 este vorba de persoane fizice, funda\u021bii, corpora\u021bii sau finan\u021b\u0103ri guvernamentale, investi\u021bi \u00een rela\u021biile cu donatorii \u0219i \u00een g\u0103sirea de sponsori. Toate aceste rela\u021bii necesit\u0103 timp pentru a se dezvolta \u0219i trebuie men\u021binute. Trebuie s\u0103 respecta\u021bi orice fel de sprijin.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Este nevoie de creativitate, angajament \u0219i munc\u0103 asidu\u0103 pentru a rezolva provoc\u0103rile legate de venituri. Fiecare dintre sursele de finan\u021bare are oportunit\u0103\u021bi \u0219i provoc\u0103ri \u0219i, evident, fiecare are avantajele \u0219i dezavantajele sale. Indiferent de cea pe care o alege\u021bi, toate necesit\u0103 efort, concentrare \u0219i investi\u021bii.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sper\u0103m c\u0103 acest articol v-a ajutat s\u0103 v\u0103 prezenta\u021bi op\u021biunile, astfel \u00eenc\u00e2t s\u0103 pute\u021bi \u00eencepe s\u0103 v\u0103 alege\u021bi sursele de finan\u021bare ideale. Care este mixul t\u0103u ideal? Care sunt principalele surse de venit \u0219i care sunt cele pe care le folosi\u021bi doar ocazional? Indiferent ce alege\u021bi, este important s\u0103 v\u0103 asigura\u021bi c\u0103 func\u021bioneaz\u0103 pentru organiza\u021bia dumneavoastr\u0103 caritabil\u0103. Acesta ar trebui s\u0103 v\u0103 ajute s\u0103 v\u0103 \u00eendeplini\u021bi misiunea \u0219i s\u0103 v\u0103 sprijine activit\u0103\u021bile. <\/span><span style=\"font-weight: 400;\">Pentru mai multe sfaturi despre caritate \u0219i g\u0103sirea de sponsori, v\u0103 rug\u0103m s\u0103 vizita\u021bi site-ul nostru <\/span><a href=\"https:\/\/whydonate.com\/ro\/blog\/\"><span style=\"font-weight: 400;\">blogul organiza\u021biilor nonprofit<\/span><\/a><span style=\"font-weight: 400;\"> vizita\u021bi<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>Consolidarea afacerii dvs. prin g\u0103sirea de sponsori. <a href=\"https:\/\/whydonate.com\/nl\/account\/register\">\u00cencepe\u021bi ast\u0103zi str\u00e2ngerea de fonduri pe WhyDonate!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pentru cauzele nobile, g\u0103sirea de sponsori \u0219i alegerea unui model de finan\u021bare pentru organiza\u021bia lor poate fi una dintre cele mai dificile sarcini pe care trebuie s\u0103 le \u00eendeplineasc\u0103. Orice organiza\u021bie are nevoie de bani pentru a se men\u021bine la suprafa\u021b\u0103, iar organiza\u021biile caritabile nu fac excep\u021bie. Banii sunt un subiect comun de conversa\u021bie \u00eentre&#8230;<\/p>\n","protected":false},"author":1,"featured_media":325314,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-325292","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/whydonate.com\/ro\/wp-json\/wp\/v2\/posts\/325292","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whydonate.com\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/whydonate.com\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/whydonate.com\/ro\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/whydonate.com\/ro\/wp-json\/wp\/v2\/comments?post=325292"}],"version-history":[{"count":0,"href":"https:\/\/whydonate.com\/ro\/wp-json\/wp\/v2\/posts\/325292\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/whydonate.com\/ro\/wp-json\/wp\/v2\/media\/325314"}],"wp:attachment":[{"href":"https:\/\/whydonate.com\/ro\/wp-json\/wp\/v2\/media?parent=325292"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/whydonate.com\/ro\/wp-json\/wp\/v2\/categories?post=325292"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/whydonate.com\/ro\/wp-json\/wp\/v2\/tags?post=325292"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}