{"id":355933,"date":"2024-09-06T13:01:43","date_gmt":"2024-09-06T12:01:43","guid":{"rendered":"https:\/\/whydonate.com\/?p=355933"},"modified":"2024-09-13T07:46:35","modified_gmt":"2024-09-13T06:46:35","slug":"darujte-ako-spolocnost-najlepsie-prax-pre-korporatne-dary","status":"publish","type":"post","link":"https:\/\/whydonate.com\/sk\/blog\/darujte-ako-spolocnost-najlepsie-prax-pre-korporatne-dary\/","title":{"rendered":"Darujte ako spolo\u010dnos\u0165 &#8211; Najlep\u0161ie prax pre korpor\u00e1tne dary"},"content":{"rendered":"<p data-pm-slice=\"1 1 []\">Bezpochyby vy a va\u0161a organiz\u00e1cia viete, ako z\u00edska\u0165 dary od individu\u00e1lnych podporovate\u013eov, ale viete tie\u017e, ako z\u00edska\u0165 korpor\u00e1tne dary od mal\u00fdch spolo\u010dnost\u00ed a\u017e po ve\u013ek\u00e9 nadn\u00e1rodn\u00e9 korpor\u00e1cie? Je ve\u013emi popul\u00e1rne, \u017ee spolo\u010dnosti iniciuj\u00fa korpor\u00e1tne dary na charitat\u00edvne \u00fa\u010dely po\u010das cel\u00e9ho roka ako s\u00fa\u010das\u0165 spolo\u010denskej zodpovednosti. Zist\u00edme teda, \u010di va\u0161a neziskov\u00e1 organiz\u00e1cia u\u017e vyu\u017eila r\u00f4zne formy korpor\u00e1tneho fundraisingu.<\/p>\n<p data-pm-slice=\"1 1 []\"><strong><a href=\"https:\/\/whydonate.com\/sk\/account\/register\">Za\u010dnite kampa\u0148 na korpor\u00e1tne dary e\u0161te dnes a sledujte<\/a>, ako rastie vplyv va\u0161ej spolo\u010dnosti!\u00a0<\/strong><\/p>\n<hr \/>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/whydonate.com\/sk\/blog\/darujte-ako-spolocnost-najlepsie-prax-pre-korporatne-dary\/#Darujte_ako_spolocnost_na_charitu\" >Darujte ako spolo\u010dnos\u0165 na charitu<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/whydonate.com\/sk\/blog\/darujte-ako-spolocnost-najlepsie-prax-pre-korporatne-dary\/#Ako_ziskat_dary_od_spolocnosti\" >Ako z\u00edska\u0165 dary od spolo\u010dnost\u00ed?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/whydonate.com\/sk\/blog\/darujte-ako-spolocnost-najlepsie-prax-pre-korporatne-dary\/#1_Corporate_Donation_Matching_Programmes\" >1. Corporate Donation Matching Programmes<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/whydonate.com\/sk\/blog\/darujte-ako-spolocnost-najlepsie-prax-pre-korporatne-dary\/#2_Programy_%E2%80%9EEura_pre_tych_ktori_konaju\" >2. Programy \u201eEur\u00e1 pre t\u00fdch, ktor\u00ed konaj\u00fa<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/whydonate.com\/sk\/blog\/darujte-ako-spolocnost-najlepsie-prax-pre-korporatne-dary\/#3_Podporne_programy_pre_dobrovolnikov\" >3. Podporn\u00e9 programy pre dobrovo\u013en\u00edkov.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/whydonate.com\/sk\/blog\/darujte-ako-spolocnost-najlepsie-prax-pre-korporatne-dary\/#4_Firemne_dary_na_charitu_Komunitne_granty\" >4. Firemn\u00e9 dary na charitu: Komunitn\u00e9 granty<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/whydonate.com\/sk\/blog\/darujte-ako-spolocnost-najlepsie-prax-pre-korporatne-dary\/#Preco_spolocnosti_prispievaju_na_charitu\" >Pre\u010do spolo\u010dnosti prispievaj\u00fa na charitu?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/whydonate.com\/sk\/blog\/darujte-ako-spolocnost-najlepsie-prax-pre-korporatne-dary\/#Conclusion\" >Conclusion<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/whydonate.com\/sk\/blog\/darujte-ako-spolocnost-najlepsie-prax-pre-korporatne-dary\/#Answering_Popular_Corporate_Donations_FAQs\" >Answering Popular Corporate Donations FAQs<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/whydonate.com\/sk\/blog\/darujte-ako-spolocnost-najlepsie-prax-pre-korporatne-dary\/#Q_Kolko_charitativnych_darov_potrebuje_moja_organizacia\" >Q. Ko\u013eko charitat\u00edvnych darov potrebuje moja organiz\u00e1cia?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/whydonate.com\/sk\/blog\/darujte-ako-spolocnost-najlepsie-prax-pre-korporatne-dary\/#Q_Ako_prinutit_spolocnosti_aby_darovali\" >Q. Ako prin\u00fati\u0165 spolo\u010dnosti, aby darovali<\/a><\/li><\/ul><\/nav><\/div>\n<h2 data-pm-slice=\"1 1 []\"><span class=\"ez-toc-section\" id=\"Darujte_ako_spolocnost_na_charitu\"><\/span>Darujte ako spolo\u010dnos\u0165 na charitu<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Jednoducho povedan\u00e9, korpor\u00e1tne fundraisingy s\u00fa situ\u00e1cie, ke\u010f spolo\u010dnosti podporuj\u00fa charitat\u00edvne a neziskov\u00e9 organiz\u00e1cie bu\u010f darovan\u00edm pe\u0148az\u00ed ako spolo\u010dnos\u0165, dobrovo\u013en\u00edckou pr\u00e1cou, alebo in\u00fdm sp\u00f4sobom. Spolo\u010dnosti, ktor\u00e9 daruj\u00fa na charitu, povzbudzuj\u00fa zamestnancov k dobrovo\u013en\u00edckej pr\u00e1ci alebo k podpore char\u00edt in\u00fdm sp\u00f4sobom. Tak\u00e9to programy korpor\u00e1tneho darovania s\u00fa v\u00fdhodn\u00e9 pre samotn\u00e9 spolo\u010dnosti, ale e\u0161te viac pre neziskov\u00e9 organiz\u00e1cie, ktor\u00e9 podporuj\u00fa. V tomto \u010dl\u00e1nku sa budeme zaobera\u0165 \u0161tyrmi r\u00f4znymi formami korpor\u00e1tneho fundraisingu a k\u013e\u00fa\u010dovou \u00falohou, ktor\u00fa m\u00f4\u017eu zohr\u00e1va\u0165 v strat\u00e9gii va\u0161ej organiz\u00e1cie.<\/p>\n<p><strong>Budeme sa zaobera\u0165 nasleduj\u00facimi \u0161tyrmi t\u00e9mami pre \u00faspe\u0161n\u00fa strat\u00e9giu korpor\u00e1tneho darovania:<\/strong><\/p>\n<ol>\n<li>Programy zodpovedania darov<\/li>\n<li>Programy \u201eEuros For Do-ers\u201c<\/li>\n<li>Podporn\u00e9 programy pre dobrovo\u013en\u00edkov<\/li>\n<li>Granty pre komunitu<\/li>\n<\/ol>\n<p>Tento zoznam nie je vy\u010derp\u00e1vaj\u00faci, ale poskytne va\u0161ej neziskovej organiz\u00e1cii dobr\u00fd \u00favod do r\u00f4znych sp\u00f4sobov implement\u00e1cie firemn\u00e9ho fundraisingu a ako maximalizova\u0165 dary. Po\u010fme sa na to pozrie\u0165 s t\u00fdmto na pam\u00e4ti.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-239244 size-us_600_0\" src=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-donations-1.png\/w=600\" alt=\"Donate as a company - corporate donations\" width=\"600\" height=\"400\" title=\"\" srcset=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-donations-1.png\/w=600 600w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-donations-1.png\/w=300 300w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-donations-1.png\/w=1024 1024w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-donations-1.png\/w=45 45w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-donations-1.png\/w=250 250w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-donations-1.png\/w=450 450w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-donations-1.png\/w=64 64w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-donations-1.png\/w=350 350w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-donations-1.png\/w=9999 1386w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<hr \/>\n<h2 data-pm-slice=\"1 1 []\"><span class=\"ez-toc-section\" id=\"Ako_ziskat_dary_od_spolocnosti\"><\/span>Ako z\u00edska\u0165 dary od spolo\u010dnost\u00ed?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><\/h3>\n<h3><span class=\"ez-toc-section\" id=\"1_Corporate_Donation_Matching_Programmes\"><\/span>1. Corporate Donation Matching Programmes<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>H\u013ead\u00e1te sp\u00f4sob, ako zdvojn\u00e1sobi\u0165 (alebo dokonca strojn\u00e1sobi\u0165!) peniaze darovan\u00e9 va\u0161imi podporovate\u013emi? M\u00e1te \u0161\u0165astie! Programy na zodpovedanie darov s\u00fa tak\u00e9 jednoduch\u00e9, ako znej\u00fa. V praxi to znamen\u00e1, \u017ee spolo\u010dnosti zodpovedaj\u00fa dary svojich zamestnancov pr\u00edslu\u0161n\u00fdm neziskov\u00fdm organiz\u00e1ci\u00e1m. Existuj\u00fa r\u00f4zne pomery, v ktor\u00fdch spolo\u010dnos\u0165 m\u00f4\u017ee zodpoveda\u0165 dary. Najbe\u017enej\u0161\u00ed pomer je 1:1 (euro za euro). To znamen\u00e1, \u017ee dar vo v\u00fd\u0161ke 100 \u20ac sa st\u00e1va 200 \u20ac, a tak \u010falej. V\u00e4\u010d\u0161ina neziskov\u00fdch organiz\u00e1ci\u00ed bude schopn\u00e1 prij\u00edma\u0165 zodpovedan\u00e9 dary. Av\u0161ak existuj\u00fa niektor\u00e9 v\u00fdnimky, ako \u0161portov\u00e9 t\u00edmy, ur\u010dit\u00e9 n\u00e1bo\u017eensk\u00e9 skupiny a politick\u00e9 organiz\u00e1cie.<\/p>\n<p>Zodpovedanie darov nie je pre va\u0161u organiz\u00e1ciu len jednoduch\u00e9 na implement\u00e1ciu, ale je aj jednoduch\u00e9 pre va\u0161ich podporovate\u013eov. Proces predlo\u017eenia je ve\u013emi jednoduch\u00fd a zvy\u010dajne trv\u00e1 menej ako 10 min\u00fat, k\u00fdm ho darcovia prejd\u00fa.<\/p>\n<p>Ako dlho m\u00e1 zamestnanec na vyplnenie svojej \u017eiadosti u zamestn\u00e1vate\u013ea, z\u00e1vis\u00ed od spolo\u010dnosti; m\u00f4\u017ee to by\u0165 od jedn\u00e9ho mesiaca a\u017e po viac ako kalend\u00e1rny rok. To znamen\u00e1, \u017ee je absol\u00fatne k\u013e\u00fa\u010dov\u00e9 informova\u0165 va\u0161ich darcov o tomto procese! T\u00fdmto sp\u00f4sobom sa postaraj\u00fa o r\u00fdchle odoslanie svojich \u017eiadost\u00ed a vy z\u00edskate svoje peniaze.<\/p>\n<p>Aby ste z\u00edskali maximum z tohto druhu korpor\u00e1tnych darov, je d\u00f4le\u017eit\u00e9, aby va\u0161a marketingov\u00e1 strat\u00e9gia obsahovala aj zodpovedanie darov. Zahr\u0148te inform\u00e1cie o tom na str\u00e1nku darov, do newslettera, pr\u00edspevkov na soci\u00e1lnych m\u00e9di\u00e1ch a nezabudnite to spomen\u00fa\u0165 aj na podujatiach! E\u0161te d\u00f4le\u017eitej\u0161ie je nezabudn\u00fa\u0165 po\u010fakova\u0165 darcom, ke\u010f obdr\u017e\u00edte ich dary a ke\u010f s\u00fa tieto dary zodpovedan\u00e9.<\/p>\n<p><strong>Z\u00e1ver <\/strong>: Zodpovedanie darov je ako obchod \u201edva za cenu jedn\u00e9ho\u201c pre neziskov\u00fd sektor. Programy tohto typu u\u013eah\u010duj\u00fa maximalizovanie potenci\u00e1lu va\u0161ich darov prostredn\u00edctvom korpor\u00e1tneho fundraisingu.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Programy_%E2%80%9EEura_pre_tych_ktori_konaju\"><\/span>2. Programy \u201eEur\u00e1 pre t\u00fdch, ktor\u00ed konaj\u00fa<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Programy \u201eEur\u00e1 pre t\u00fdch, ktor\u00ed konaj\u00fa\u201c premie\u0148aj\u00fa dobrovo\u013en\u00e9 hodiny na finan\u010dn\u00e9 pr\u00edspevky. Spolo\u010dnosti poskytuj\u00fa finan\u010dn\u00e9 dary organiz\u00e1ci\u00e1m, kde zamestnanci pravidelne vykon\u00e1vaj\u00fa dobrovo\u013en\u00edcku pr\u00e1cu prostredn\u00edctvom t\u00fdchto programov.<\/p>\n<p>Tieto programy, zn\u00e1me aj ako dobrovo\u013en\u00edcke granty, s\u00fa nastaven\u00e9 spolo\u010dnos\u0165ami, ktor\u00e9 chc\u00fa povzbudzova\u0165 svojich zamestnancov k dobrovo\u013en\u00edckej pr\u00e1ci. Pom\u00e1ha im to zv\u00fd\u0161i\u0165 anga\u017eovanos\u0165 zamestnancov a budovanie t\u00edmu prostredn\u00edctvom vr\u00e1tenia komunity v skupin\u00e1ch. Dobrovo\u013en\u00edci poskytuj\u00fa va\u0161ej organiz\u00e1cii neocenite\u013en\u00fa slu\u017ebu t\u00fdm, \u017ee venuj\u00fa svoj \u010das a \u00fasilie. Teraz m\u00f4\u017ee by\u0165 ich pr\u00edspevok posilnen\u00fd t\u00fdm, \u017ee ich spolo\u010dnos\u0165 daruje va\u0161ej organiz\u00e1cii!<\/p>\n<p>Spolo\u010dnosti daruj\u00face na charitu m\u00f4\u017eu by\u0165 ove\u013ea efekt\u00edvnej\u0161ie, ak s\u00fa pr\u00edtomn\u00ed spr\u00e1vni dobrovo\u013en\u00edci. V\u00e4\u010d\u0161ina neziskov\u00fdch organiz\u00e1ci\u00ed bude sp\u013a\u0148a\u0165 podmienky t\u00fdchto programov, ale majte na pam\u00e4ti, \u017ee spolo\u010dnosti m\u00f4\u017eu obmedzi\u0165 po\u010det hod\u00edn, ktor\u00e9 zamestnanci m\u00f4\u017eu dobrovo\u013ene str\u00e1vi\u0165 vo va\u0161ej organiz\u00e1cii.<\/p>\n<p>Spolo\u010dnos\u0165 zvy\u010dajne daruje organiz\u00e1ci\u00e1m, kde zamestnanci str\u00e1vili aspo\u0148 10 hod\u00edn (priemerne) vykon\u00e1van\u00edm dobrovo\u013en\u00edckej pr\u00e1ce. Niektor\u00e9 spolo\u010dnosti stanovia prah hod\u00edn, ktor\u00e9 musia by\u0165 splnen\u00e9 predt\u00fdm, ne\u017e m\u00f4\u017eu poskytn\u00fa\u0165 dar, zatia\u013e \u010do in\u00e9 spolo\u010dnosti daruj\u00fa na z\u00e1klade hodinovej b\u00e1zy. Okrem individu\u00e1lnych darov za dobrovo\u013en\u00edcku pr\u00e1cu, niektor\u00e9 spolo\u010dnosti pon\u00fakaj\u00fa aj korpor\u00e1tne fundraisingov\u00e9 aktivity pre skupiny zamestnancov, ktor\u00ed sa z\u00fa\u010dast\u0148uj\u00fa na dobrovo\u013en\u00edckej pr\u00e1ci.<\/p>\n<p>V ka\u017edom pr\u00edpade plat\u00ed, \u017ee \u010d\u00edm viac zamestnancov sa zapoj\u00ed, t\u00fdm viac pe\u0148az\u00ed spolo\u010dnos\u0165 daruje. Napr\u00edklad, spolo\u010dnos\u0165 daruje 500 \u20ac ke\u010f 5 alebo viac zamestnancov dosiahne 25 hod\u00edn dobrovo\u013en\u00edckej pr\u00e1ce. Ak sa v\u0161ak z\u00fa\u010dastn\u00ed 50 alebo viac zamestnancov, daruj\u00fa 5000 \u20ac! Aktivity zameran\u00e9 na skupiny m\u00f4\u017eu tie\u017e zah\u0155\u0148a\u0165 korpor\u00e1tne fundraisingov\u00e9 \u00fasilie, ako s\u00fa ch\u00f4dza na charitu alebo behy. Tento druh korpor\u00e1tneho fundraisingu sa v\u00fdborne hod\u00ed na online peer-to-peer kampane, kde darcovia z\u00edskavaj\u00fa peniaze prostredn\u00edctvom svojich soci\u00e1lnych siet\u00ed.<\/p>\n<p>Ak si mysl\u00edte, \u017ee peer-to-peer fundraising je pre v\u00e1s ten prav\u00fd, pozrite si platformu na crowdfunding darov WhyDonate! Pri vytv\u00e1ran\u00ed va\u0161ej dobrovo\u013en\u00edckej strat\u00e9gie pre korpor\u00e1tne fundraisingy sa uistite, \u017ee zv\u00e1\u017eite aj aktivity zameran\u00e9 na skupiny. To zv\u00fd\u0161i v\u00e1\u0161 potenci\u00e1l ako prij\u00edmaj\u00facej organiz\u00e1cie.<\/p>\n<p><strong>Z\u00e1ver :<\/strong> Programy &#8222;Euros for Do-ers&#8220; kombinuj\u00fa dva k\u013e\u00fa\u010dov\u00e9 aspekty pre neziskov\u00e9 organiz\u00e1cie: dobrovo\u013en\u00edkov a finan\u010dn\u00e9 dary. Vyu\u017eitie zamestn\u00e1vate\u013eov va\u0161ich existuj\u00facich dobrovo\u013en\u00edkov a ich pr\u00edspevkov na dobrovo\u013en\u00edcku \u010dinnos\u0165 m\u00f4\u017ee by\u0165 skvel\u00fd sp\u00f4sob, ako zv\u00fd\u0161i\u0165 v\u00e1\u0161 korpor\u00e1tny fundraising.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Podporne_programy_pre_dobrovolnikov\"><\/span>3. Podporn\u00e9 programy pre dobrovo\u013en\u00edkov.<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Aj ke\u010f dary od spolo\u010dnost\u00ed s\u00fa neocenite\u013enou s\u00fa\u010das\u0165ou va\u0161ej organiz\u00e1cie, dobrovo\u013en\u00edci s\u00fa tie\u017e ve\u013emi d\u00f4le\u017eit\u00fdm zdrojom. U\u017e sme diskutovali, ako m\u00f4\u017eete vyu\u017ei\u0165 svojich existuj\u00facich dobrovo\u013en\u00edkov na z\u00edskavanie dodato\u010dn\u00fdch finan\u010dn\u00fdch prostriedkov. Existuj\u00fa v\u0161ak aj \u010fal\u0161ie sp\u00f4soby, ako maxim\u00e1lne vyu\u017ei\u0165 svojich dobrovo\u013en\u00edkov prostredn\u00edctvom korpor\u00e1tneho darcovstva a darovac\u00edch spolo\u010dnost\u00ed. Prostredn\u00edctvom programov podpory pre dobrovo\u013en\u00edcku pr\u00e1cu m\u00f4\u017eu spolo\u010dnosti darova\u0165 tovar neziskov\u00fdm organiz\u00e1ci\u00e1m v n\u00fadzi.<\/p>\n<p>Korpor\u00e1tne dary m\u00f4\u017eu by\u0165 uskuto\u010dnen\u00e9 bu\u010f prostredn\u00edctvom dobrovo\u013en\u00edckej \u010dinnosti, alebo prostredn\u00edctvom materi\u00e1lnych darov. Niektor\u00e9 pr\u00edklady korpor\u00e1tnych charitat\u00edvnych darov s\u00fa:<\/p>\n<ul>\n<li>Obchodn\u00e9 poradenstvo<\/li>\n<li>Potraviny<\/li>\n<li>Kancel\u00e1rske potreby<\/li>\n<li>Technol\u00f3gie, ako s\u00fa po\u010d\u00edta\u010de a softv\u00e9r<\/li>\n<li>Marketingov\u00e9 strat\u00e9gie<\/li>\n<li>Stavebn\u00e9 a kon\u0161truk\u010dn\u00e9 materi\u00e1ly<\/li>\n<\/ul>\n<p>Pred t\u00fdm, ne\u017e po\u017eiadate o materi\u00e1ly a slu\u017eby, d\u00f4kladne zv\u00e1\u017ete, \u010do bude pre va\u0161u organiz\u00e1ciu najviac prospe\u0161n\u00e9, preto\u017ee to, \u010do m\u00f4\u017ee by\u0165 darovan\u00e9, sa bude l\u00ed\u0161i\u0165 pre ka\u017ed\u00fa spolo\u010dnos\u0165. Tak\u00e9to dary m\u00f4\u017eu by\u0165 ve\u013emi u\u017eito\u010dn\u00e9 napr\u00edklad pre firemn\u00e9 fundraisingov\u00e9 akcie alebo \u0161pecifick\u00e9 projekty darovania.<\/p>\n<p>Nie ka\u017ed\u00e1 spolo\u010dnos\u0165 m\u00e1 programy firemn\u00e9ho darovania alebo je schopn\u00e1 darova\u0165 ako spolo\u010dnos\u0165. Napriek tomu m\u00f4\u017eu podporn\u00e9 programy pre dobrovo\u013en\u00edkov poskytn\u00fa\u0165 va\u0161ej organiz\u00e1cii \u0161pecializovan\u00fdch dobrovo\u013en\u00edkov, ktor\u00ed m\u00f4\u017eu pom\u00f4c\u0165 va\u0161ej organiz\u00e1cii sp\u00f4sobom, ak\u00fdm v\u0161etci dobrovo\u013en\u00edci nem\u00f4\u017eu. Navy\u0161e, to umo\u017e\u0148uje neziskov\u00fdm organiz\u00e1ci\u00e1m z\u00edska\u0165 kvalitn\u00e9 produkty a slu\u017eby \u00faplne zadarmo. To je zjavne ve\u013ek\u00e1 v\u00fdhoda firemn\u00e9ho darovania!<\/p>\n<p><strong>Conclusion<\/strong>: Podpora programov firemnej filantropie pre dobrovo\u013en\u00edkov m\u00f4\u017ee poskytn\u00fa\u0165 neziskov\u00fdm organiz\u00e1ci\u00e1m neocenite\u013en\u00e9 slu\u017eby a materi\u00e1ly od \u0161tedr\u00fdch spolo\u010dnost\u00ed, ak chcete darova\u0165 ako spolo\u010dnos\u0165. Aj ke\u010f peniaze priamo nedost\u00e1vate, m\u00f4\u017eete profitova\u0165 z tis\u00edcov eur v darovan\u00fdch materi\u00e1loch.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Firemne_dary_na_charitu_Komunitne_granty\"><\/span>4. Firemn\u00e9 dary na charitu: Komunitn\u00e9 granty<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Ak va\u0161a organiz\u00e1cia chce pozit\u00edvne ovplyvni\u0165 va\u0161u komunitu, mo\u017eno budete ma\u0165 mo\u017enos\u0165 z\u00edska\u0165 finan\u010dn\u00fa podporu od spolo\u010dnost\u00ed, ktor\u00e9 zdie\u013eaj\u00fa va\u0161u v\u00edziu. Aj ke\u010f detaily darovania ako spolo\u010dnos\u0165 sa m\u00f4\u017eu l\u00ed\u0161i\u0165 pod\u013ea ka\u017edej firmy, komunitn\u00e9 granty s\u00fa v podstate jednorazov\u00e9 sumy poskytovan\u00e9 neziskov\u00fdm organiz\u00e1ci\u00e1m spolo\u010dnos\u0165ami. Tieto granty sa \u010dasto poskytuj\u00fa na ro\u010dnej b\u00e1ze. Ak pl\u00e1nujete sponzorova\u0165 ve\u013ek\u00fd projekt, pokra\u010dova\u0165 v komunitnom programe alebo sa z\u00fa\u010dastni\u0165 na n\u00fadzovej pomoci, komunitn\u00e9 granty s\u00fa skvelou vo\u013ebou pre v\u00e1s.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-239250 size-us_600_0\" src=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-philanthropy.png\/w=600\" alt=\"Donate as a company - corporate philanthropy\" width=\"600\" height=\"400\" title=\"\" srcset=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-philanthropy.png\/w=600 600w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-philanthropy.png\/w=300 300w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-philanthropy.png\/w=1024 1024w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-philanthropy.png\/w=45 45w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-philanthropy.png\/w=250 250w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-philanthropy.png\/w=450 450w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-philanthropy.png\/w=64 64w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-philanthropy.png\/w=350 350w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/corporate-philanthropy.png\/w=9999 1386w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<hr \/>\n<h2 data-pm-slice=\"1 3 []\"><span class=\"ez-toc-section\" id=\"Preco_spolocnosti_prispievaju_na_charitu\"><\/span>Pre\u010do spolo\u010dnosti prispievaj\u00fa na charitu?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Aj ke\u010f v\u00e4\u010d\u0161ina foriem korpor\u00e1tnych darov vy\u017eaduje, aby zamestnanci pod\u00e1vali \u017eiadosti, komunitn\u00e9 granty zvy\u010dajne \u017eiadaj\u00fa samotn\u00e9 organiz\u00e1cie. Niekedy sa spolo\u010dnosti rozhodn\u00fa nevy\u017eadova\u0165 \u017eiadosti a namiesto toho vyber\u00fa neziskov\u00fa organiz\u00e1ciu v miestnej komunite, ktorej poskytn\u00fa finan\u010dn\u00fa podporu.<\/p>\n<p>Zvy\u010dajne v\u0161ak neziskov\u00e9 organiz\u00e1cie musia vo svojej \u017eiadosti uvies\u0165, pre\u010do potrebuj\u00fa finan\u010dn\u00fa podporu a ako im pom\u00f4\u017ee. P\u00edsanie \u017eiadost\u00ed je v\u00e1\u017ena z\u00e1le\u017eitos\u0165. Jedn\u00fdm z najd\u00f4le\u017eitej\u0161\u00edch krokov je n\u00e1js\u0165 spr\u00e1vneho obchodn\u00e9ho partnera. To znamen\u00e1, ak\u00e1 spolo\u010dnos\u0165 je najlep\u0161ia na poskytnutie potrebn\u00fdch finan\u010dn\u00fdch prostriedkov? Rovnako ako by ste robili prieskum medzi potenci\u00e1lnymi individu\u00e1lnymi darcami, aby ste na\u0161li toho spr\u00e1vneho, budete musie\u0165 premyslie\u0165 aj svoju \u017eiados\u0165 o komunitn\u00fd grant.<\/p>\n<p>Aktivity v r\u00e1mci korpor\u00e1tnej spolo\u010denskej zodpovednosti zah\u0155\u0148aj\u00fa:<\/p>\n<ul>\n<li>Filantropia a charitat\u00edvne dary<\/li>\n<li>Zamestnaneck\u00e9 dobrovo\u013en\u00edctvo a zapojenie<\/li>\n<li>Environment\u00e1lna udr\u017eate\u013enos\u0165<\/li>\n<li>Etick\u00e9 zabezpe\u010dovanie a prax v dod\u00e1vate\u013eskom re\u0165azci<\/li>\n<li>Iniciat\u00edvy na rozmanitos\u0165 a inkl\u00faziu<\/li>\n<li>Podpora vzdel\u00e1vania a rozvoja zru\u010dnost\u00ed<\/li>\n<li>Invest\u00edcie do rozvoja komunity<\/li>\n<li>Zapojenie zainteresovan\u00fdch str\u00e1n a transparentnos\u0165<\/li>\n<li>Partnerstv\u00e1 s cie\u013eom dosiahnu\u0165 soci\u00e1lny dopad<\/li>\n<li>Advocacy a ovplyv\u0148ovanie politiky<\/li>\n<\/ul>\n<hr \/>\n<h2 data-pm-slice=\"1 1 []\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Korpor\u00e1tne dary m\u00f4\u017eu va\u0161ej organiz\u00e1cii naozaj pom\u00f4c\u0165 dosiahnu\u0165 va\u0161e fundraisingov\u00e9 ciele alebo podpori\u0165 konkr\u00e9tny projekt \u010di dlhodob\u00fa kampa\u0148. Aj ke\u010f ich implement\u00e1cia m\u00f4\u017ee trva\u0165 dlh\u0161ie ne\u017e pri in\u00fdch form\u00e1ch korpor\u00e1tneho darcovstva, v dlhodobom horizonte sa naozaj oplat\u00ed.<\/p>\n<p>Korpor\u00e1tne fundraisingov\u00e9 aktivity s\u00fa skuto\u010dne situ\u00e1ciou, kde v\u0161etci profituj\u00fa: firmy z\u00edskavaj\u00fa v\u00e4\u010d\u0161\u00ed soci\u00e1lny dopad a z\u00e1rove\u0148 potrebn\u00e9 dary na \u010fal\u0161\u00ed rozvoj ich misie. Va\u0161a organiz\u00e1cia m\u00f4\u017ee zv\u00fd\u0161i\u0165 charitat\u00edvne dary, z\u00edska\u0165 u\u017eito\u010dn\u00e9 materi\u00e1ly a maximalizova\u0165 zapojenie dobrovo\u013en\u00edkov vyu\u017e\u00edvan\u00edm r\u00f4znych foriem korpor\u00e1tneho darcovstva. Ak m\u00e1te z\u00e1ujem o \u010fal\u0161ie tipy na fundraising pre neziskov\u00e9 organiz\u00e1cie, nezabudnite sa pozrie\u0165 na n\u00e1\u0161 najnov\u0161\u00ed blog o neziskov\u00fdch organiz\u00e1ci\u00e1ch.<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"Answering_Popular_Corporate_Donations_FAQs\"><\/span>Answering Popular Corporate Donations FAQs<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h2><span class=\"ez-toc-section\" id=\"Q_Kolko_charitativnych_darov_potrebuje_moja_organizacia\"><\/span><span style=\"font-size: 18pt;\">Q. Ko\u013eko charitat\u00edvnych darov potrebuje moja organiz\u00e1cia?<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>A. Niektor\u00e9 spolo\u010dnosti m\u00f4\u017eu nemaj\u00fa stanoven\u00e9 limity na to, ko\u013eko m\u00f4\u017eu podpori\u0165 prostredn\u00edctvom komunitn\u00fdch grantov, zatia\u013e \u010do in\u00e9 bud\u00fa ma\u0165 stanoven\u00e9 limity. Premyslite si, ak\u00e9 mno\u017estvo va\u0161ich online fundraisingov\u00fdch cie\u013eov by ste chceli dosiahnu\u0165 prostredn\u00edctvom dot\u00e1ci\u00ed a ak\u00fa v\u00fd\u0161ku podpory potrebujete pre va\u0161u kampa\u0148. Niekedy d\u00e1va v\u00e4\u010d\u0161\u00ed zmysel \u017eiada\u0165 o viac men\u0161\u00edch finan\u010dn\u00fdch pr\u00edspevkov, zatia\u013e \u010do inokedy je lep\u0161ie vlo\u017ei\u0165 \u010das a \u00fasilie do z\u00edskania nieko\u013ek\u00fdch ve\u013ek\u00fdch darov.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Q_Ako_prinutit_spolocnosti_aby_darovali\"><\/span><span style=\"font-size: 18pt;\">Q. Ako prin\u00fati\u0165 spolo\u010dnosti, aby darovali<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ol>\n<li>N\u00e1jdite spolo\u010dnosti, ktor\u00e9 s\u00fa v s\u00falade s va\u0161imi ide\u00e1lmi.<\/li>\n<li>Personalizujte \u017eiadosti o darcovstvo tak, aby odr\u00e1\u017eali ich princ\u00edpy a ciele.<\/li>\n<li>Zalo\u017ete kontakty prostredn\u00edctvom networkingov\u00fdch akci\u00ed a udalost\u00ed.<\/li>\n<li>Poskytnite mo\u017enosti partnerstva okrem jednorazov\u00fdch darov.<\/li>\n<li>Uznajte ich pr\u00edspevky.<\/li>\n<li>Zabezpe\u010dte transparentnos\u0165 pri pou\u017eit\u00ed finan\u010dn\u00fdch prostriedkov.<\/li>\n<li>R\u00fdchlo reagujte a vyjadrite svoju v\u010faku.<\/li>\n<li>Zv\u00e1\u017ete programy zodpovedaj\u00face darom a anga\u017eovanos\u0165 zamestnancov.<\/li>\n<li>Informujte darcov o pozit\u00edvnom dopade ich pr\u00edspevkov.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Bezpochyby vy a va\u0161a organiz\u00e1cia viete, ako z\u00edska\u0165 dary od individu\u00e1lnych podporovate\u013eov, ale viete tie\u017e, ako z\u00edska\u0165 korpor\u00e1tne dary od mal\u00fdch spolo\u010dnost\u00ed a\u017e po ve\u013ek\u00e9 nadn\u00e1rodn\u00e9 korpor\u00e1cie? Je ve\u013emi popul\u00e1rne, \u017ee spolo\u010dnosti iniciuj\u00fa korpor\u00e1tne dary na charitat\u00edvne \u00fa\u010dely po\u010das cel\u00e9ho roka ako s\u00fa\u010das\u0165 spolo\u010denskej zodpovednosti. Zist\u00edme teda, \u010di va\u0161a neziskov\u00e1 organiz\u00e1cia u\u017e vyu\u017eila r\u00f4zne formy&#8230;<\/p>\n","protected":false},"author":28,"featured_media":356349,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15090],"tags":[],"class_list":["post-355933","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-darovanie"],"_links":{"self":[{"href":"https:\/\/whydonate.com\/sk\/wp-json\/wp\/v2\/posts\/355933","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whydonate.com\/sk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/whydonate.com\/sk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/whydonate.com\/sk\/wp-json\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/whydonate.com\/sk\/wp-json\/wp\/v2\/comments?post=355933"}],"version-history":[{"count":0,"href":"https:\/\/whydonate.com\/sk\/wp-json\/wp\/v2\/posts\/355933\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/whydonate.com\/sk\/wp-json\/wp\/v2\/media\/356349"}],"wp:attachment":[{"href":"https:\/\/whydonate.com\/sk\/wp-json\/wp\/v2\/media?parent=355933"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/whydonate.com\/sk\/wp-json\/wp\/v2\/categories?post=355933"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/whydonate.com\/sk\/wp-json\/wp\/v2\/tags?post=355933"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}