{"id":342627,"date":"2024-05-29T12:01:34","date_gmt":"2024-05-29T11:01:34","guid":{"rendered":"https:\/\/whydonate.com\/?p=342627"},"modified":"2024-05-29T13:01:29","modified_gmt":"2024-05-29T12:01:29","slug":"peer-to-peer-insamling-crowdfunding","status":"publish","type":"post","link":"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/","title":{"rendered":"Crowdfunding Kontra Peer-to-Peer-Insamling: Liknelser Och Skillnader"},"content":{"rendered":"<p>F\u00f6r tiotals \u00e5r sedan fanns det inte m\u00e5nga alternativ. De flesta ideella organisationer gick fr\u00e5n d\u00f6rr till d\u00f6rr och fr\u00e5gade tusentals potentiella givare eller stiftelser om deras st\u00f6d. Detta utmattande s\u00e4tt att samla in pengar har n\u00e5tt en \u00e5terv\u00e4ndsgr\u00e4nd. S\u00e4rskilt med internet och delningsekonomin har det skapats en v\u00e4rld av m\u00f6jligheter f\u00f6r organisationer av alla slag.<\/p>\n<p>En av dessa sp\u00e4nnande utvecklingar \u00e4r alternativ finansiering, d\u00e4r crowdfunding och peer-to-peer-insamling \u00e4r de vanligaste formerna. M\u00e5nga anv\u00e4nder dessa termer omv\u00e4xlande, och \u00e4ven om de verkligen \u00e4r lika, \u00e4r de tv\u00e5 separata insamlingstekniker. Denna oklarhet kring crowdfunding och peer-to-peer-insamling g\u00f6r \u00e4mnet lite komplicerat.<\/p>\n<p><strong>Starta din resa med peer-to-peer-insamling nu! <a href=\"https:\/\/whydonate.com\/sv\/account\/login\">Starta en insamling<\/a> nu!<\/strong><\/p>\n<hr \/>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/#Vad_Ar_Crowdfunding\" >Vad Ar Crowdfunding?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/#Hur_kan_Jag_Samla_In_Pengar_For_Personliga_Andamal\" >Hur kan Jag Samla In Pengar F\u00f6r Personliga Andam\u00e5l?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/#Vad_ar_Peer-to-Peer-Insamling\" >Vad \u00e4r Peer-to-Peer-Insamling?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/#Vad_Ar_Skillnaden_Mellan_Crowdfunding_Och_Peer-to-Peer-Kampanjer\" >Vad Ar Skillnaden Mellan Crowdfunding Och Peer-to-Peer-Kampanjer?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/#Valj_Att_Crowdfunda_Om\" >V\u00e4lj Att Crowdfunda Om:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/#Vilka_Ar_Fordelarna_Med_Peer-to-Peer-Insamling\" >Vilka Ar F\u00f6rdelarna Med Peer-to-Peer-Insamling?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/#Hur_Startar_Man_En_Peer-to-Peer-Insamling\" >Hur Startar Man En Peer-to-Peer-Insamling?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/#Mal\" >M\u00e5l<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/#Aterkommande_Donationer\" >\u00c5terkommande Donationer<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/#Branding\" >Branding<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/#Bilder_Och_Videor\" >Bilder Och Videor<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/#Sociala_Medier\" >Sociala Medier<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/#Uppdateringar\" >Uppdateringar<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/#Var_Tacksam\" >Var Tacksam<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/#Crowdfunding_Peer-to-Peer-insamling_%E2%80%93_Liknelser\" >Crowdfunding &amp; Peer-to-Peer-insamling &#8211; Liknelser<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/#Crowdfunding_kontra_Peer-to-Peer-Insamling_Skillnader\" >Crowdfunding kontra Peer-to-Peer-Insamling: Skillnader<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/whydonate.com\/sv\/blog\/peer-to-peer-insamling-crowdfunding\/#Slutsats\" >Slutsats<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Vad_Ar_Crowdfunding\"><\/span>Vad Ar Crowdfunding?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-pm-slice=\"1 1 []\">Termen f\u00f6rklarar sig sj\u00e4lv \u2013 <a href=\"https:\/\/whydonate.com\/sv\/\">crowdfunding<\/a> inneb\u00e4r att f\u00e5 finansiering fr\u00e5n folket. Med crowdfunding tenderar de flesta att ge mindre summor pengar, som 5 \u20ac, 10 \u20ac, 50 \u20ac eller 100 \u20ac, eller de ger till ett specifikt projekt eller \u00e4ndam\u00e5l. Crowdfunding har blivit v\u00e4ldigt popul\u00e4rt genom \u00f6kningen av l\u00e4mpliga onlineplattformar f\u00f6r insamling. Det anv\u00e4nds nu av individer, f\u00f6retag och ideella organisationer f\u00f6r att samla in pengar.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-us_600_0 wp-image-232837 aligncenter\" src=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding.png\/w=600\" alt=\"Crowdfunding\" width=\"600\" height=\"400\" title=\"\" srcset=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding.png\/w=600 600w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding.png\/w=300 300w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding.png\/w=1024 1024w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding.png\/w=45 45w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding.png\/w=250 250w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding.png\/w=450 450w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding.png\/w=64 64w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding.png\/w=350 350w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding.png\/w=9999 1386w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<hr \/>\n<h2 data-pm-slice=\"1 1 []\"><span class=\"ez-toc-section\" id=\"Hur_kan_Jag_Samla_In_Pengar_For_Personliga_Andamal\"><\/span>Hur kan Jag Samla In Pengar F\u00f6r Personliga Andam\u00e5l?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>M\u00e4nniskor v\u00e4rlden \u00f6ver anv\u00e4nder crowdfunding genom <a href=\"https:\/\/whydonate.com\/sv\/\">onlineplattformar f\u00f6r insamling<\/a> av m\u00e5nga sk\u00e4l, s\u00e5som sjukv\u00e5rdskostnader, pengar till college, missionsresor och massor av andra projekt, id\u00e9er och initiativ. L\u00e5t oss ge dig ett exempel p\u00e5 hur en individ kan anv\u00e4nda crowdfunding f\u00f6r att samla in donationer.<\/p>\n<p>F\u00f6rest\u00e4ll dig att Amy vill samla in pengar f\u00f6r att betala f\u00f6r sin masterexamen p\u00e5 universitetet. Amy startar en kampanj p\u00e5 valfri <a href=\"https:\/\/whydonate.com\/sv\/\">donationswebbplats<\/a> f\u00f6r att be om donationer. Kampanjen har ett slutdatum, ett finansiellt m\u00e5l och en beskrivning av varf\u00f6r och vad Amy samlar in pengar till.<\/p>\n<p>D\u00e4refter delar hon sin onlineinsamlingskampanj p\u00e5 sina sociala medieplattformar, s\u00e5som Facebook och Twitter, och hon mejlar sina v\u00e4nner och familj. Hennes v\u00e4nner och familj donerar sedan till hennes kampanj, l\u00e4mnar ett st\u00f6dmeddelande och delar \u00e4ven det med sina n\u00e4tverk. Amy h\u00e5ller alla informerade genom att dela meddelanden, foton och videor.<\/p>\n<p>Detta \u00e4r crowdfunding i ett n\u00f6tskal. \u00c4ven om ideella organisationer och f\u00f6retag kommer att ha en mer intensiv process.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-us_600_0 wp-image-224877 aligncenter\" src=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising.png\/w=600\" alt=\"Peer-to-peer fundraising\" width=\"600\" height=\"338\" title=\"\" srcset=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising.png\/w=600 600w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising.png\/w=300 300w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising.png\/w=1024 1024w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising.png\/w=53 53w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising.png\/w=250 250w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising.png\/w=450 450w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising.png\/w=64 64w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising.png\/w=350 350w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising.png\/w=9999 1640w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<hr \/>\n<h2 data-pm-slice=\"1 1 []\"><span class=\"ez-toc-section\" id=\"Vad_ar_Peer-to-Peer-Insamling\"><\/span>Vad \u00e4r Peer-to-Peer-Insamling?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Peer-to-peer-insamling uppmuntrar supportrar till en v\u00e4lg\u00f6renhetsorganisation eller ideell organisation att samla in pengar individuellt. Det \u00e4r lite av en underkategori till crowdfunding.<\/p>\n<p>Ist\u00e4llet f\u00f6r att ha en huvudsaklig crowdfunding-sida d\u00e4r alla donerar, kommer du att ha flera individuella insamlingssidor med peer-to-peer-insamling, som de enskilda personerna delar med sina egna n\u00e4tverk. All insamlade pengar kommer till slut att tas emot av den ideella organisationen.<\/p>\n<p>Till skillnad fr\u00e5n crowdfunding, som anv\u00e4nds av individer, f\u00f6retag och ideella organisationer, anv\u00e4nds peer-to-peer-kampanjer vanligtvis enbart av ideella organisationer.<\/p>\n<p>Denna strategi anv\u00e4nder n\u00e4tverket av befintliga donatorer f\u00f6r att uppmuntra supportrar att kontakta familj, v\u00e4nner, kollegor och bekanta f\u00f6r donationer. Peer-to-peer-insamling \u00e4r effektivt eftersom det bygger p\u00e5 befintliga relationer, anv\u00e4nder befintliga donatorer fr\u00e5n ideella organisationer och skapar socialt bevis.<\/p>\n<p>M\u00e4nniskor \u00e4r mer ben\u00e4gna att lita p\u00e5 en publikation n\u00e4r den delas av en v\u00e4n eller familjemedlem. I de flesta fall \u00e4r peer-to-peer-insamling kopplad till ett evenemang som en v\u00e4lg\u00f6renhetsmarsch eller maraton.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-us_600_0 wp-image-232849 aligncenter\" src=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising-1.png\/w=600\" alt=\"Peer-to-peer fundraising\" width=\"600\" height=\"400\" title=\"\" srcset=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising-1.png\/w=600 600w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising-1.png\/w=300 300w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising-1.png\/w=1024 1024w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising-1.png\/w=45 45w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising-1.png\/w=250 250w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising-1.png\/w=450 450w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising-1.png\/w=64 64w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising-1.png\/w=350 350w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundraising-1.png\/w=9999 1386w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"Vad_Ar_Skillnaden_Mellan_Crowdfunding_Och_Peer-to-Peer-Kampanjer\"><\/span>Vad Ar Skillnaden Mellan Crowdfunding Och Peer-to-Peer-Kampanjer?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>B\u00e5da insamlingsteknikerna \u00e4r utm\u00e4rkta och effektiva s\u00e4tt att samla in pengar. Vilken du b\u00f6r v\u00e4lja beror till stor del p\u00e5 de resurser som finns tillg\u00e4ngliga f\u00f6r din ideella organisation. Crowdfunding \u00e4r mer tillg\u00e4ngligt \u00e4n en peer-to-peer-kampanj eftersom du bara beh\u00f6ver en donationswebbsida.<\/p>\n<p>Dock kr\u00e4ver marknadsf\u00f6ring av denna sida bland dina givare och f\u00f6ljare en investering i tid och energi. Peer-to-peer-insamling \u00e4r mer komplex och kr\u00e4ver mer tid och planering. F\u00f6r att samla in pengar m\u00e5ste du hitta dina supportrar och tillhandah\u00e5lla utbildning.<\/p>\n<p>Dessutom b\u00f6r det finnas st\u00e4ndigt st\u00f6d tillg\u00e4ngligt f\u00f6r dem. Eftersom peer-to-peer-insamling \u00e4r exponentiell, eftersom alla individuella kampanjer fr\u00e5n ditt st\u00f6d har en v\u00e5geffekt och kommer att ge dig fler givare, kan den ge dig mer synlighet och samla in mer pengar \u00e4n en crowdfunding-kampanj.<\/p>\n<p>Peer-to-peer-evenemang kr\u00e4ver mer planering, utf\u00f6randetid och direkt deltagande fr\u00e5n deltagarna j\u00e4mf\u00f6rt med crowdfunding-kampanjer. Resultatet kan dock vara otroligt.<\/p>\n<p>Du kan g\u00f6ra b\u00e5da p\u00e5 insamlingsplattformen <a href=\"https:\/\/whydonate.com\/sv\/\">WhyDonate<\/a> med st\u00f6rsta l\u00e4tthet. WhyDonate \u00e4r utrustad med vissa insamlingsverktyg d\u00e4r du kan anpassa individuella kampanjsidor f\u00f6r personliga kampanjer. WhyDonate \u00e4r inte bara en fantastisk plattform f\u00f6r crowdfunding och peer-to-peer-insamling, utan ocks\u00e5 en komplett l\u00f6sning f\u00f6r hantering av personliga insamlingssidor och fungerar som en plattform f\u00f6r hantering av givare.<\/p>\n<h3 data-pm-slice=\"1 1 []\"><span class=\"ez-toc-section\" id=\"Valj_Att_Crowdfunda_Om\"><\/span>V\u00e4lj Att Crowdfunda Om:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Du har ett litet team f\u00f6r insamling<\/li>\n<li>Du har m\u00e5nga f\u00f6ljare p\u00e5 dina sociala medieplattformar<\/li>\n<li>Du vill h\u00e5lla det enkelt<\/li>\n<li>Du har inte mycket tid<\/li>\n<li>Du har ett insamlingsm\u00e5l f\u00f6r ett specifikt \u00e4ndam\u00e5l eller kampanj<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Vilka_Ar_Fordelarna_Med_Peer-to-Peer-Insamling\"><\/span>Vilka Ar F\u00f6rdelarna Med Peer-to-Peer-Insamling?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h4><\/h4>\n<ul>\n<li>Du har tillr\u00e4ckligt med anst\u00e4llda f\u00f6r att st\u00f6dja insamlingskampanjen<\/li>\n<li>Du kan r\u00e4kna med en lojal grupp av supportrar och fans<\/li>\n<li>Du har tid att planera och genomf\u00f6ra kampanjen<\/li>\n<li>Du har ett team som \u00e4r bekant med att anv\u00e4nda onlineverktyg<\/li>\n<li>Du har en bra process p\u00e5 plats f\u00f6r att beh\u00e5lla givare<\/li>\n<\/ul>\n<p><strong>Koppla ihop din gemenskap med ett syfte genom att <a href=\"https:\/\/whydonate.com\/sv\/account\/login\">starta en peer-to-peer-insamling<\/a> med WhyDonate.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-us_600_0 wp-image-232855 aligncenter\" src=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundriser.png\/w=600\" alt=\"Peer-to-peer fundriser\" width=\"600\" height=\"400\" title=\"\" srcset=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundriser.png\/w=600 600w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundriser.png\/w=300 300w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundriser.png\/w=1024 1024w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundriser.png\/w=45 45w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundriser.png\/w=250 250w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundriser.png\/w=450 450w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundriser.png\/w=64 64w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundriser.png\/w=350 350w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Peer-to-peer-fundriser.png\/w=9999 1386w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<hr \/>\n<h2 data-pm-slice=\"1 3 []\"><span class=\"ez-toc-section\" id=\"Hur_Startar_Man_En_Peer-to-Peer-Insamling\"><\/span>Hur Startar Man En Peer-to-Peer-Insamling?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Oavsett om du v\u00e4ljer peer-to-peer-insamling eller crowdfunding, b\u00f6r du alltid ha f\u00f6ljande nyckelelement i \u00e5tanke:<\/p>\n<ul>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Mal\"><\/span>M\u00e5l<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>M\u00e5len kommer att vara olika f\u00f6r varje organisation, men de b\u00f6r alltid vara realistiska och uppn\u00e5eliga.<\/li>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Aterkommande_Donationer\"><\/span>\u00c5terkommande Donationer<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>S\u00f6k efter supportrar som regelbundet donerar till din organisation, som deltar i era volont\u00e4rdagar och som n\u00e4rvarar vid era insamlingsevenemang. Dessa \u00e4r dina b\u00e4sta kandidater f\u00f6r peer-to-peer-insamling. Om du v\u00e4ljer att k\u00f6ra en crowdfunding-kampanj, m\u00e5ste du vara transparent med din marknadsf\u00f6ringsstrategi.<\/li>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Branding\"><\/span>Branding<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Se till att du skapar och lanserar en m\u00e4rkt webbplats f\u00f6r din crowdfunding. Givare \u00e4r mer ben\u00e4gna att lita p\u00e5 en webbplats med officiell branding f\u00f6r att g\u00f6ra <a href=\"https:\/\/whydonate.com\/sv\/\">donationer<\/a>. Du kommer att beh\u00f6va f\u00f6rbereda m\u00e4rkt material att skicka till dina individuella insamlare f\u00f6r en peer-to-peer-insamlingskampanj.<\/li>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Bilder_Och_Videor\"><\/span>Bilder Och Videor<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Intressanta och engagerande videor och bilder kommer att locka m\u00e4nniskor till din sida och h\u00e5lla dem kvar d\u00e4r.<\/li>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Sociala_Medier\"><\/span>Sociala Medier<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>B\u00e5da insamlingsteknikerna \u00e4r beroende av distribution p\u00e5 dina <a href=\"https:\/\/en.wikipedia.org\/wiki\/Social_media\" target=\"_blank\" rel=\"noopener\">sociala medieplattformar<\/a>, s\u00e5 du beh\u00f6ver se till att givare kan ber\u00e4tta f\u00f6r sina v\u00e4nner om din kampanj. Skapa skrivna mallar och material som kan anv\u00e4ndas.<\/li>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Uppdateringar\"><\/span>Uppdateringar<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Se till att du st\u00e4ndigt postar uppdateringar om din kampanj. Det visar dina insamlingsanstr\u00e4ngningar och ditt engagemang f\u00f6r din insamlingskampanj.<\/li>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Var_Tacksam\"><\/span>Var Tacksam<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>S\u00e5 snart du n\u00e5r dina insamlingsm\u00e5l \u00e4r det dags att tacka dina givare f\u00f6r deras bidrag och dina supportrar f\u00f6r deras h\u00e5rda arbete.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-us_600_0 wp-image-232861 aligncenter\" src=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding-1.png\/w=600\" alt=\"Crowdfunding\" width=\"600\" height=\"338\" title=\"\" srcset=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding-1.png\/w=600 600w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding-1.png\/w=300 300w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding-1.png\/w=1024 1024w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding-1.png\/w=53 53w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding-1.png\/w=250 250w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding-1.png\/w=450 450w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding-1.png\/w=64 64w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding-1.png\/w=350 350w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/Crowdfunding-1.png\/w=9999 1643w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/li>\n<\/ul>\n<hr \/>\n<h2 data-pm-slice=\"1 1 []\"><span class=\"ez-toc-section\" id=\"Crowdfunding_Peer-to-Peer-insamling_%E2%80%93_Liknelser\"><\/span>Crowdfunding &amp; Peer-to-Peer-insamling &#8211; Liknelser<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ol>\n<li>B\u00e5da \u00e4r former av alternativ finansiering.<\/li>\n<li>B\u00e5da f\u00e5r vanligtvis flera (mindre) donationer ist\u00e4llet f\u00f6r bara n\u00e5gra f\u00e5 stora donationer.<\/li>\n<li>B\u00e5de crowdfunding och peer-to-peer-insamlingskampanjer kr\u00e4ver specialiserade insamlingsverktyg och teknik.<\/li>\n<\/ol>\n<h2><span class=\"ez-toc-section\" id=\"Crowdfunding_kontra_Peer-to-Peer-Insamling_Skillnader\"><\/span>Crowdfunding kontra Peer-to-Peer-Insamling: Skillnader<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ol>\n<li>Medan crowdfunding vanligtvis \u00e4r v\u00e4rd p\u00e5 en webbplats, kan peer-to-peer-insamling g\u00f6ras p\u00e5 flera webbplatser f\u00f6r att dela och fr\u00e4mja kampanjen.<\/li>\n<li>Individer, f\u00f6retag och ideella organisationer kan alla v\u00e4lja att crowdfunda f\u00f6r att samla in pengar till ett specifikt m\u00e5l. Ideella organisationer och organisationer v\u00e4ljer peer-to-peer-insamling genom att inkludera supportrar i processen.<\/li>\n<li>Stora <a href=\"https:\/\/whydonate.com\/sv\/anpassad-crowdfunding-plattform\/\">crowdfundingplattformar<\/a> erbjuder handlingsplattformar f\u00f6r att h\u00e5lla crowdfundingkampanjer. Ideella organisationer anv\u00e4nder vanligtvis sina egna webbplatser f\u00f6r peer-to-peer-insamling.<\/li>\n<li>Crowdfunding kan ha mer kontroll \u00f6ver budskap och varum\u00e4rkeskonsistens.<\/li>\n<\/ol>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-us_600_0 wp-image-232867 aligncenter\" src=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/fundraising-campaign.png\/w=600\" alt=\"fundraising campaign\" width=\"600\" height=\"400\" title=\"\" srcset=\"https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/fundraising-campaign.png\/w=600 600w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/fundraising-campaign.png\/w=300 300w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/fundraising-campaign.png\/w=1024 1024w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/fundraising-campaign.png\/w=45 45w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/fundraising-campaign.png\/w=250 250w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/fundraising-campaign.png\/w=450 450w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/fundraising-campaign.png\/w=64 64w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/fundraising-campaign.png\/w=350 350w, https:\/\/whydonate.com\/cdn-cgi\/imagedelivery\/_0vgnXOEIHPwLg2E52a7gg\/whydonate.com\/2020\/12\/fundraising-campaign.png\/w=9999 1386w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"Slutsats\"><\/span>Slutsats<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>B\u00e5de crowdfunding och peer-to-peer-insamling genom handlingsplattformar \u00e4r anv\u00e4ndbara insamlingstekniker f\u00f6r ideella organisationer. B\u00e5da har sina f\u00f6r- och nackdelar, men de kan b\u00e5da leverera utm\u00e4rkta resultat. Genom att analysera dina m\u00e5l, resurser och publik kan du best\u00e4mma vilken plattform som passar din individuella situation b\u00e4st!<\/p>\n<p>Vi hoppas att denna artikel har hj\u00e4lpt dig och informerat dig om skillnaderna och likheterna mellan crowdfunding och peer-to-peer-insamling. Det borde hj\u00e4lpa dig att best\u00e4mma det b\u00e4sta alternativet f\u00f6r din organisation s\u00e5 att du kan starta en framg\u00e5ngsrik insamlingsstrategi f\u00f6r din kampanj!<\/p>\n<p>Om du \u00e4r intresserad av fler tips, tricks och resurser om insamling f\u00f6r ideella organisationer, kolla in v\u00e5r senaste ideella blogg <a href=\"https:\/\/whydonate.com\/sv\/blog\/\">h\u00e4r<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>F\u00f6r tiotals \u00e5r sedan fanns det inte m\u00e5nga alternativ. De flesta ideella organisationer gick fr\u00e5n d\u00f6rr till d\u00f6rr och fr\u00e5gade tusentals potentiella givare eller stiftelser om deras st\u00f6d. Detta utmattande s\u00e4tt att samla in pengar har n\u00e5tt en \u00e5terv\u00e4ndsgr\u00e4nd. S\u00e4rskilt med internet och delningsekonomin har det skapats en v\u00e4rld av m\u00f6jligheter f\u00f6r organisationer av alla&#8230;<\/p>\n","protected":false},"author":1,"featured_media":342641,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11847,11851],"tags":[19158,19156,19157],"class_list":["post-342627","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crowdfunding-sv","category-insamlingstips","tag-crowdfunding-sv","tag-peer-to-peer-insamling","tag-peer-to-peer-insamlingar"],"_links":{"self":[{"href":"https:\/\/whydonate.com\/sv\/wp-json\/wp\/v2\/posts\/342627","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whydonate.com\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/whydonate.com\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/whydonate.com\/sv\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/whydonate.com\/sv\/wp-json\/wp\/v2\/comments?post=342627"}],"version-history":[{"count":0,"href":"https:\/\/whydonate.com\/sv\/wp-json\/wp\/v2\/posts\/342627\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/whydonate.com\/sv\/wp-json\/wp\/v2\/media\/342641"}],"wp:attachment":[{"href":"https:\/\/whydonate.com\/sv\/wp-json\/wp\/v2\/media?parent=342627"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/whydonate.com\/sv\/wp-json\/wp\/v2\/categories?post=342627"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/whydonate.com\/sv\/wp-json\/wp\/v2\/tags?post=342627"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}