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What Is YouTube Giving, And How Can You Start A YouTube Fundraising Campaign?

What Is YouTube Giving, And How Can You Start A YouTube Fundraising Campaign?

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What is YouTube Giving?

Google stated that YouTube Giving is a tool that enables creators to raise money for eligible non-profit organisations through their live streams and videos. YouTube Giving was created due to the increasing number of creators urging their viewers to give to certain causes. With the help of YouTube Giving, eligible creators can now add a button to their videos that encourage viewers to give.

YouTube has two main tools for donations: the Google For Nonprofit program, which allows channels to integrate various donation links into their end screens, cards, and channels.

The second tool allows channels to qualify for a YouTube Giving fundraiser, which is one of the best ways for people to give directly through the platform. Apart from that, YouTube’s Partner Program allows channels to earn money from their content by selling ads, super chats, and links during live broadcasts.

Nonprofit organisations can take the help of youtube creators and launch their video watch page and collect money through live chat donations. You can also organise a fundraising event online through YouTube studio and ask for charitable giving through live streams. 

Learn more about video fundraising ideas here that can help you to get more donations for your Youtube giving fundraiser.

Youtube giving

What Is The Eligibility For Creating A YouTube Fundraising Campaign?

YouTube Giving is a program that allows creators and non-profit organisations to raise funds through the platform. To be eligible for a YouTube fundraiser, the creator or organisation must be based in the US, Canada, or the UK and have at least 10k followers on YouTube.

To be eligible to receive funds from the YouTube Giving fundraiser, a non-profit organisation must be registered as a 501(c)3 public charity and follow the platform’s community guidelines. It also covers all transaction fees. Although this program is limited, YouTube plans to expand it in the future.

YouTube Nonprofit Program Eligibility:

  • Organisations must be registered as charitable organisations in one of the approved countries. All organisations must also be verified as nonprofit organisations. 
  • Meet the requirements in its own country. Find your country in the list below to review the requirements.
  • Agree to the Google for Nonprofits Additional Terms of Service.

YouTube Giving Fundraiser Eligibility:

  • Channel has to be based in one of the available locations
  • Channel should have at least 10k subscribers
  • Channel should be a part of the YouTube Partner Program
  • Channel is NOT designated as made for kids

YouTube Partner Program Eligibility:

  • Follow all the YouTube channel monetisation policies.
  • Live in a country/region where the YouTube Partner Program is available.
  • Have no active Community Guidelines strikes on your channel.
  • Turn on 2-Step Verification for your Google Account.
  • Have one active Google AdSense account linking to your channel
  • Get 1,000 subscribers with 4,000 valid public watch hours in the last 12 months, or Get 1,000 subscribers with 10 million valid public Shorts views in the previous 90 days.

How To Start A Fundraiser On Youtube

Now that you meet the necessary eligibility requirements, you can start a YouTube fundraising campaign for your needs.

  • After signing in, you can choose the “Earn” option from the menu and “Giving”.
  • You can then start a fundraising campaign by selecting “Create a Fundraiser”.
  • You can start a fundraising campaign by selecting a nonprofit you want to support from the drop-down list.
  • Make sure to post videos that feature the Donate button, as well as schedule a live stream to encourage donations.
  • Click on “Publish”.
  • You can also set up a fundraiser in the Live Control Room while you’re streaming by clicking on “Advanced Settings“.

WhyDonate – A YouTube Giving Alternative

Now, we know that YouTube is a bigger platform than any other fundraising platform. However, the YouTube Giving program has certain restrictions that make a whole genre of the population unable to start fundraising on YouTube. Again, no reason to be upset. 

WhyDonate is one of the biggest fundraising platforms right now, where anyone can start a fundraising campaign for their immediate need without any cost. With free registration and an immediate payout option, WhyDonate offers many more perks to its users. 

WhyDonate gives users ease of access and many insider fundraising tips and tricks that will enable them to reach their financial goals by paying very minimal fees. Equipped with efficient customer service, individuals and organisations can follow very few simple steps to get started with their campaign sitting exactly where they are.

YouTube Fundraising

Choose Your Platform And Start Your Campaign

Now that you have understood and evaluated your fundraising goals, you are free to choose which platform you would like to begin with. Both YouTube Giving and WhyDonate offer you a big crowd that will help you to achieve your fundraising goals.

We are all thankful to have such options in front of us to help or get help from the comfort of our homes. So Start your campaign or help someone achieve their fundraising goal. Get started Now!

Raising Money for Private and Good Cause.

0% platform fees, so let’s get started.

Donation Crowdfunding Platform in Europe. WhyDonate is a global fundraising platform that connects causes with donors in an efficient, relevant and enjoyable way. We seek to create the best international fundraising platform in the world for individuals, NGOs and corporations. We do this by offering the latest fundraising features.

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